The perfect pants: Stocking up on Zimmerli

June 27th 2012

Normal 0 false false false EN-US JA X-NONE Several months ago I undertook a project on Permanent Style to find the best underwear in the world, in terms of both quality and style. I interviewed Zimmerli, The White Briefs, Sunspel and Hanro, and tes...

The perfect pants: Stocking up on Zimmerli

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Thanks Phil. I have one I use for knitwear, hadn't thought of it to avoid pilling on underwear...

June 27th 2012

Sunspel: The underwear project

October 21st 2011

The second brand to be tested as part of The Underwear Project is very British company Sunspel. (Previous post, on The White Briefs, can be seen here.) Sunspel is the cheapest of the brands on offer. Their regular briefs are £25. The same model...

Sunspel: The underwear project

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From the perspective of the potential impact on tailoring, what your preferred underwear styling, ie boxer, brief, boxer brief?...

Socks and underwearOctober 21st 2011

The White Briefs: The underwear project

September 2nd 2011

A few weeks ago I began a project to search out the best underwear made anywhere in the world. Obviously, given the focus of Permanent Style, the focus would be on both quality, including materials and construction, and style. The first is fairly obj...

The White Briefs: The underwear project

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Thanks Joel. In general the quality is high with Tom Ford things (as with most designer brands actually) it's just value for money that they struggle on....

Socks and underwearSeptember 2nd 2011