Latest Post
Viberg Service Boots: My choice of work boot
May 10th 2021During the past Winter, I was vaguely looking to replace my longstanding work boots from Wolverine (above) . They’d done great service: on long country walks, camping in different parts of the country, and just go...
Viberg Service Boots: My choice of work boot
During the past Winter, I was vaguely looking to replace my longstanding work boots from Wolverine (above) . They’d done great service: on long country walks, camping in different parts of the country, and just go...
Latest Posts
Layering and accessories for cold Spring days
May 7th 2021Back when these things were possible, I remember an American friend visiting in the Spring and asking: “How on earth do you dress for this weather? I can see my breath in the morning, but my midday I’m roasti...
Layering and accessories for cold Spring days
Back when these things were possible, I remember an American friend visiting in the Spring and asking: “How on earth do you dress for this weather? I can see my breath in the morning, but my midday I’m roasti...
Both chic and bold: How to dress like Angel Ramos
May 5th 2021Although Angel Ramos and I have only met a few times, we’ve always seemed to have something in common when it came to styles we liked. Angel wears slippers a lot, and has more of a tendency towards bright colours ...
Both chic and bold: How to dress like Angel Ramos
Although Angel Ramos and I have only met a few times, we’ve always seemed to have something in common when it came to styles we liked. Angel wears slippers a lot, and has more of a tendency towards bright colours ...
Dalmo made-to-measure cashmere
May 3rd 2021In recent weeks we’ve talked about hand-framed knitwear - the slow knitting process used on knits like the Stoffa ribbed polo and the Saman Amel cricket sweater . I’ll do a more in-depth piece on the process...
Dalmo made-to-measure cashmere
In recent weeks we’ve talked about hand-framed knitwear - the slow knitting process used on knits like the Stoffa ribbed polo and the Saman Amel cricket sweater . I’ll do a more in-depth piece on the process...
Spring/Summer Top 10: Chores, shirts and sweats
April 30th 20211. Drake’s bright-red suede chore jacket £1195 I’ve been asked a few times over the years about these suede chore jackets from Drake’s. Personally I tend to prefer blouson styles, and chore coats ...
Spring/Summer Top 10: Chores, shirts and sweats
1. Drake’s bright-red suede chore jacket £1195 I’ve been asked a few times over the years about these suede chore jackets from Drake’s. Personally I tend to prefer blouson styles, and chore coats ...
Massura made-to-measure jacket: Review
April 28th 2021Massura is a German tailoring outfit run by Moritz Kossytorz, based in Munich but using a tailoring workshop in Naples. The style and make of the tailoring is not much different to other Neapolitan tailors, but I think ...
Massura made-to-measure jacket: Review
Massura is a German tailoring outfit run by Moritz Kossytorz, based in Munich but using a tailoring workshop in Naples. The style and make of the tailoring is not much different to other Neapolitan tailors, but I think ...
The Italian handmade shirt
April 26th 2021Many countries still make shirts by hand, including in Spain with the likes of Burgos and, further afield, someone like 100 Hands in India. But it is Italy that has really kept the flame alive. Indeed, it’s one of...
The Italian handmade shirt
Many countries still make shirts by hand, including in Spain with the likes of Burgos and, further afield, someone like 100 Hands in India. But it is Italy that has really kept the flame alive. Indeed, it’s one of...
Introducing: PS Harris Tweed
April 23rd 2021My favourite Harris Tweed has not been available for a few years now. Originally offered by Holland & Sherry, I was such a fan that I used it for one of my favourite tweed jackets (from Elia Caliendo, below ), a fan...
Introducing: PS Harris Tweed
My favourite Harris Tweed has not been available for a few years now. Originally offered by Holland & Sherry, I was such a fan that I used it for one of my favourite tweed jackets (from Elia Caliendo, below ), a fan...
Hang-Up Vintage (and repairs, and creations)
April 21st 2021There are surprisingly few good vintage shops in London. Despite the popularity of vintage clothing in recent years, there haven’t been high-profile stores here like Wooden Sleepers in New York, Le Vif in Paris or ...
Hang-Up Vintage (and repairs, and creations)
There are surprisingly few good vintage shops in London. Despite the popularity of vintage clothing in recent years, there haven’t been high-profile stores here like Wooden Sleepers in New York, Le Vif in Paris or ...
The craft and eccentricity of 45R
April 19th 2021The 45R store in London is a little jewel on Brook Street, just round the corner from Fenwick’s, next to the far more imposing Issey Miyake. I can imagine Permanent Style readers being drawn in by the indigo textu...
The craft and eccentricity of 45R
The 45R store in London is a little jewel on Brook Street, just round the corner from Fenwick’s, next to the far more imposing Issey Miyake. I can imagine Permanent Style readers being drawn in by the indigo textu...
The Adret store: Full-blown beauty
April 16th 2021This is the first of three articles celebrating menswear stores in London, following our call to arms earlier in the week urging readers to support the shops they love. We’re starting with Adret, the achingly beaut...
The Adret store: Full-blown beauty
This is the first of three articles celebrating menswear stores in London, following our call to arms earlier in the week urging readers to support the shops they love. We’re starting with Adret, the achingly beaut...
Latest Posts Continued
Support our shops. At least the real ones
April 14th 2021It is genuinely important that - if you can - you visit a UK shop and support it now they’re open again. Why? Because good retail offers something distinct that could easily be lost. Let me explain the difference ...
Support our shops. At least the real ones
It is genuinely important that - if you can - you visit a UK shop and support it now they’re open again. Why? Because good retail offers something distinct that could easily be lost. Let me explain the difference ...
The custom-block service, from Optimo
April 12th 2021Over the past year or so, Optimo has been developing a unique bespoke hat programme, where a personal ‘block’ is made for each customer. Most Optimo hats are already made to order, so customers pick their fe...
The custom-block service, from Optimo
Over the past year or so, Optimo has been developing a unique bespoke hat programme, where a personal ‘block’ is made for each customer. Most Optimo hats are already made to order, so customers pick their fe...
Whitcomb & Shaftesbury RAF-blue suit: Style Breakdown
April 9th 2021Whitcomb & Shaftesbury have achieved great popularity in recent years because of their pricing. They offer one service where the majority of the suit is made in their Indian workshop, and as a result can offer a Sav...
Whitcomb & Shaftesbury RAF-blue suit: Style Breakdown
Whitcomb & Shaftesbury have achieved great popularity in recent years because of their pricing. They offer one service where the majority of the suit is made in their Indian workshop, and as a result can offer a Sav...
White jeans: how to buy, wash and wear
April 7th 2021White jeans are a classic example of menswear that has been damaged unreasonably by association. Unfortunately, they carry connotations of flash Mediterranean men, wearing their white jeans with a shirt unbuttoned to th...
White jeans: how to buy, wash and wear
White jeans are a classic example of menswear that has been damaged unreasonably by association. Unfortunately, they carry connotations of flash Mediterranean men, wearing their white jeans with a shirt unbuttoned to th...
These are the tools: you have to use them
April 5th 2021“Can I wear dark-brown shoes like these with a suit in my office? Do you think it would be appropriate?” The answer is, I don’t know. I don’t work in your office: I don’t know what the impli...
These are the tools: you have to use them
“Can I wear dark-brown shoes like these with a suit in my office? Do you think it would be appropriate?” The answer is, I don’t know. I don’t work in your office: I don’t know what the impli...
My journey in perfume
April 2nd 2021A couple of weeks ago I cleared out a lot of perfumes sitting in our bathroom cabinet. The cabinet is actually a tall, vintage piece, originally for a dining room. It has drawers in the bottom where we keep towels and s...
My journey in perfume
A couple of weeks ago I cleared out a lot of perfumes sitting in our bathroom cabinet. The cabinet is actually a tall, vintage piece, originally for a dining room. It has drawers in the bottom where we keep towels and s...
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Latest Posts Continued
Saman Amel hand-framed cricket sweater: Review
March 31st 2021Last week we discussed the fit of knitwear, using the example of a vintage-styled Stoffa knit to look at the current vogue for shorter, wider cuts. This week we have an interesting contrast: another made-to-measure piec...
Saman Amel hand-framed cricket sweater: Review
Last week we discussed the fit of knitwear, using the example of a vintage-styled Stoffa knit to look at the current vogue for shorter, wider cuts. This week we have an interesting contrast: another made-to-measure piec...
My family
I am a 39-year-old father of three wonderful daughters. My family is without question the most joyful and important thing in my life. Why is this relevant to Permanent Style? Two reasons. First, this demographic is not...
How to wash and wear raw denim
March 26th 2021People get in a real muddle over raw denim. A reader commented a couple of weeks ago that he didn’t like it because ‘you’re never allowed to wash it’. Of course you can wash raw denim. You might ...
How to wash and wear raw denim
People get in a real muddle over raw denim. A reader commented a couple of weeks ago that he didn’t like it because ‘you’re never allowed to wash it’. Of course you can wash raw denim. You might ...
Introducing: The new PS Trench Coat
March 24th 2021I'm so, so excited to have this trench coat back and available again on the PS store. Why? Well primarily because I've been wearing it over the past few weeks, and I'd forgotten what an exciting design it is. That colla...
Introducing: The new PS Trench Coat
I'm so, so excited to have this trench coat back and available again on the PS store. Why? Well primarily because I've been wearing it over the past few weeks, and I'd forgotten what an exciting design it is. That colla...
Inside the Bresciani sock factory, Spirano
March 22nd 2021Following on from our recent article on Loro Piana, here is one more extract from my book The Finest Menswear in the World . It explains why Bresciani makes some of the finest socks – and importantly, what we mean ...
Inside the Bresciani sock factory, Spirano
Following on from our recent article on Loro Piana, here is one more extract from my book The Finest Menswear in the World . It explains why Bresciani makes some of the finest socks – and importantly, what we mean ...
Hats with coats: A sliding scale
March 19th 2021I’m often asked which hats work best with different types of coat. In fact, it often comes up at this time of year - I guess when unexpected showers are more of a hazard. The sliding scale of formality with hats is...
Hats with coats: A sliding scale
I’m often asked which hats work best with different types of coat. In fact, it often comes up at this time of year - I guess when unexpected showers are more of a hazard. The sliding scale of formality with hats is...
Review: Stoffa ribbed polo (and vintage knitwear cuts)
March 17th 2021Reviewing this jumper from Stoffa is a good opportunity to discuss the current trend of knitwear being cut shorter and wider, in something of a vintage style. The way knitwear is usually designed to work, the ribbing at...
Review: Stoffa ribbed polo (and vintage knitwear cuts)
Reviewing this jumper from Stoffa is a good opportunity to discuss the current trend of knitwear being cut shorter and wider, in something of a vintage style. The way knitwear is usually designed to work, the ribbing at...
Made-to-order umbrellas at Francesco Maglia
March 15th 2021When I visited the Francesco Maglia workshop in Milan last year, I ordered a bespoke umbrella. Why? Purely to deepen the experience of the visit. There's no other excuse really. I’m not such an unusual height that...
Made-to-order umbrellas at Francesco Maglia
When I visited the Francesco Maglia workshop in Milan last year, I ordered a bespoke umbrella. Why? Purely to deepen the experience of the visit. There's no other excuse really. I’m not such an unusual height that...
My favourite outfits
March 12th 2021In our recent article ' Outfits that I got wrong', a reader commented that he would be interested in the opposite post. Not outfits I got right - hopefully there are lots of those - but ones I got the most right, or I li...
My favourite outfits
In our recent article ' Outfits that I got wrong', a reader commented that he would be interested in the opposite post. Not outfits I got right - hopefully there are lots of those - but ones I got the most right, or I li...
The (17) bespoke shoemakers I have known
March 10th 2021This article was originally written back in 2014. Back then I had tried seven bespoke shoemakers, and nothing in Japan. Seven years later, the number has more than doubled, and the spread is wider – also encom...
The (17) bespoke shoemakers I have known
This article was originally written back in 2014. Back then I had tried seven bespoke shoemakers, and nothing in Japan. Seven years later, the number has more than doubled, and the spread is wider – also encom...
Denim
Hang-Up Vintage (and repairs, and creations)
April 21st 2021There are surprisingly few good vintage shops in London. Despite the popularity of vintage clothing in recent years, there haven’t been high-profile stores here like Wooden Sleepers in New York, Le Vif in Paris or ...
Hang-Up Vintage (and repairs, and creations)
There are surprisingly few good vintage shops in London. Despite the popularity of vintage clothing in recent years, there haven’t been high-profile stores here like Wooden Sleepers in New York, Le Vif in Paris or ...
The craft and eccentricity of 45R
April 19th 2021The 45R store in London is a little jewel on Brook Street, just round the corner from Fenwick’s, next to the far more imposing Issey Miyake. I can imagine Permanent Style readers being drawn in by the indigo textu...
The craft and eccentricity of 45R
The 45R store in London is a little jewel on Brook Street, just round the corner from Fenwick’s, next to the far more imposing Issey Miyake. I can imagine Permanent Style readers being drawn in by the indigo textu...
White jeans: how to buy, wash and wear
April 7th 2021White jeans are a classic example of menswear that has been damaged unreasonably by association. Unfortunately, they carry connotations of flash Mediterranean men, wearing their white jeans with a shirt unbuttoned to th...
White jeans: how to buy, wash and wear
White jeans are a classic example of menswear that has been damaged unreasonably by association. Unfortunately, they carry connotations of flash Mediterranean men, wearing their white jeans with a shirt unbuttoned to th...
Reader Qs
Video chat: How to build a wardrobe from scratch
June 26th 2020This is the third in our series of reader-question videos, with the subject this time being wardrobe building. Specifically: “I am building up a wardrobe from scratch. What do I buy first, and how much should I sp...
Video chat: How to build a wardrobe from scratch
This is the third in our series of reader-question videos, with the subject this time being wardrobe building. Specifically: “I am building up a wardrobe from scratch. What do I buy first, and how much should I sp...
Video chat: Going to a maker for the first time
May 25th 2020I’m not sure we really answered the question in this chat. The idea of each of these videos is to take a frequently asked reader question, and then tackle it from every angle. Here the question was: ‘I&rsquo...
Video chat: Going to a maker for the first time
I’m not sure we really answered the question in this chat. The idea of each of these videos is to take a frequently asked reader question, and then tackle it from every angle. Here the question was: ‘I&rsquo...
Clothing Resources: Places to clean, alter and repair
September 5th 2018One of the most frequent questions I get asked on the site is where I would recommend for getting suits altered - or knitwear repaired, or shoes resoled. I’ve been meaning to create a single page with all these rec...
Clothing Resources: Places to clean, alter and repair
One of the most frequent questions I get asked on the site is where I would recommend for getting suits altered - or knitwear repaired, or shoes resoled. I’ve been meaning to create a single page with all these rec...
Factory Visits
How cordovan is made, at Horween tannery, Chicago
December 6th 2019Why should you care about a factory visit? Why care what the place is like where something is made - compared to say, the quality of it or how to wear it? Does it matter whether the place is clean or dirty, old or new?...
How cordovan is made, at Horween tannery, Chicago
Why should you care about a factory visit? Why care what the place is like where something is made - compared to say, the quality of it or how to wear it? Does it matter whether the place is clean or dirty, old or new?...
Yves Salomon: re-using, remodelling fur
January 18th 2019Following our discussion before Christmas about waste in the clothing industry, I was interested to learn about the remodelling and re-use of fur at Yves Salomon. Yves Salomon is one of the best fur workshops in the worl...
Yves Salomon: re-using, remodelling fur
Following our discussion before Christmas about waste in the clothing industry, I was interested to learn about the remodelling and re-use of fur at Yves Salomon. Yves Salomon is one of the best fur workshops in the worl...
Frank Clegg, Fall River: Factory visit
January 2nd 2019It’s not hard to spot an old mill town. Mills were large buildings and needed lots of light. In Britain, this often came in through so-called sawtooth roofs: a zig-zag shape that allowed windows to be placed in the...
Frank Clegg, Fall River: Factory visit
It’s not hard to spot an old mill town. Mills were large buildings and needed lots of light. In Britain, this often came in through so-called sawtooth roofs: a zig-zag shape that allowed windows to be placed in the...
Active Threads
See all threads
I haven't tried the Purdey, but that looks like a fairly regular Northampton shape and make, just with the extra height. You could probably find a more modern version of C&J and Galway boots by ordering a pair with a different leather and sole construction.…
Viberg Service Boots: My choice of work boot
Read the commentsThey're vintage Ray Bans from Retrospecs. See article with them here: https://www.permanentstyle.com/2018/06/indigo-navy-and-natural-a-summer-combination.html
Spring/Summer Top 10: Chores, shirts and sweats
Read the commentsTrue. And something you keep at the back of your mind for when that bonus or present comes around
Layering and accessories for cold Spring days
Read the commentsAmazing. Thanks for letting us know Luke
Dalmo made-to-measure cashmere
Read the commentsHi James, No there isn't. However, I can definitively say that that isn't the issue, because I've had lots of unpadded tailoring where this hasn't been an issue. See Ciardi, Caliendo etc
Massura made-to-measure jacket: Review
Read the commentsThat will be coming. The best I've seen in that colour is the current Armoury Army chinos - they are nice, just a little wide in the leg and high in the rise for me.
Armoury workwear chinos: How great things age
Read the comments