Latest Post
The Finest Tailors series
May 24th 2018The reviews of bespoke suits I’ve written over the years haven’t always been the same. Some included more on the experience (particularly when it was bad); some focused on the fit; others were more about style or mak...
The Finest Tailors series
The reviews of bespoke suits I’ve written over the years haven’t always been the same. Some included more on the experience (particularly when it was bad); some focused on the fit; others were more about style or mak...
Latest Posts
The Media Symposium – please RSVP
May 23rd 2018Details for our Media Symposium at Pitti. It's going to be such a laugh. Please do RSVP, as the places are a little limited by the theatre space and dinner. Thanks Related posts The Accessories Symposium, Pitti Uomo Janu...
The Media Symposium – please RSVP
Details for our Media Symposium at Pitti. It's going to be such a laugh. Please do RSVP, as the places are a little limited by the theatre space and dinner. Thanks Related posts The Accessories Symposium, Pitti Uomo Janu...
Hopsack and linen trousers – in humid Hong Kong
May 21st 2018It was really lovely being back in Hong Kong last week, after a few years away. The talk we Lorenzo Cifonelli and I did at Attire House worked well - more a conversation than an interview, with Lorenzo asking me question...
Hopsack and linen trousers – in humid Hong Kong
It was really lovely being back in Hong Kong last week, after a few years away. The talk we Lorenzo Cifonelli and I did at Attire House worked well - more a conversation than an interview, with Lorenzo asking me question...
How great things age: Levi’s bespoke jeans
May 18th 2018Several readers asked how my bespoke jeans, made by Levi’s in London, have aged in the four years I’ve had them. To answer, I decided to do a shoot at the new Levi’s bespoke workshop on Great Marlborough Street, sh...
How great things age: Levi’s bespoke jeans
Several readers asked how my bespoke jeans, made by Levi’s in London, have aged in the four years I’ve had them. To answer, I decided to do a shoot at the new Levi’s bespoke workshop on Great Marlborough Street, sh...
The guide to business shirt fabrics
May 16th 2018[This is part of a series that aims to produce a comprehensive guide to shirt fabrics, from the simplest points to the most technical. So far we have introduced the basics of selecting shirt fabric, and gone into depth o...
The guide to business shirt fabrics
[This is part of a series that aims to produce a comprehensive guide to shirt fabrics, from the simplest points to the most technical. So far we have introduced the basics of selecting shirt fabric, and gone into depth o...
Hong Kong: A sartorial shopping guide
May 14th 2018Hong Kong has long been a centre for international commerce, driven by its location as a port and later by its strategic importance to the British Empire. When it was handed back to China in 1997, the city retained its v...
Hong Kong: A sartorial shopping guide
Hong Kong has long been a centre for international commerce, driven by its location as a port and later by its strategic importance to the British Empire. When it was handed back to China in 1997, the city retained its v...
Vintage gold cuff
May 11th 2018My view on jewellery has always been that it should be something special, certainly emotionally and probably financially too. Men wear so little of it, and it is such a statement to do so, that it should be precious. Not...
Vintage gold cuff
My view on jewellery has always been that it should be something special, certainly emotionally and probably financially too. Men wear so little of it, and it is such a statement to do so, that it should be precious. Not...
Introducing: PS Oxford fabric
May 9th 2018I’ve always found that an oxford shirt fills a very specific gap in my wardrobe. Smart enough for almost any sports jacket - from cashmere to corduroy - it is also the perfect partner for jeans. It might bridge formal ...
Introducing: PS Oxford fabric
I’ve always found that an oxford shirt fills a very specific gap in my wardrobe. Smart enough for almost any sports jacket - from cashmere to corduroy - it is also the perfect partner for jeans. It might bridge formal ...
Point collars – at Budd
May 7th 2018My shirt collars over the years have generally been one of two styles: spread or button-down. Both can work with or without a tie (and have been tweaked consistently to make that easier) but I generally prefer the spread...
Point collars – at Budd
My shirt collars over the years have generally been one of two styles: spread or button-down. Both can work with or without a tie (and have been tweaked consistently to make that easier) but I generally prefer the spread...
Travel jacket, knitwear and serge trousers
May 4th 2018Last Friday was annoyingly cold, and damp. Combinations of subdued, rich colours always give me the most pleasure - but it felt particularly appropriate on a day like this. The textures of the three pieces also went w...
Travel jacket, knitwear and serge trousers
Last Friday was annoyingly cold, and damp. Combinations of subdued, rich colours always give me the most pleasure - but it felt particularly appropriate on a day like this. The textures of the three pieces also went w...
Our Spring/Summer Top 10, 2018
May 2nd 2018Last week a friend in the industry asked me what aspect of writing Permanent Style I like the most. It is always, easily, discovering a new tailor, cloth or product that is different and inspiring. That journey from disc...
Our Spring/Summer Top 10, 2018
Last week a friend in the industry asked me what aspect of writing Permanent Style I like the most. It is always, easily, discovering a new tailor, cloth or product that is different and inspiring. That journey from disc...
Featured Post
How to buy ‘The Style Guide’
April 10th 2017Our new book, The Style Guide is available to buy online through Permanent Style and in 3X specialist menswear stores around the world. Copies will be arriving in the stores listed below on Thursday this week. Pleas...
How to buy ‘The Style Guide’
Our new book, The Style Guide is available to buy online through Permanent Style and in 3X specialist menswear stores around the world. Copies will be arriving in the stores listed below on Thursday this week. Pleas...
Latest Posts Continued
Trouser measurements, style and proportions
April 30th 2018One of the reasons jacket fits and styles are so hard to describe is they cannot easily be put into numbers. Trousers, by comparison, are pretty straightforward. From the shoe up, there is: circumference at the trouser ...
Trouser measurements, style and proportions
One of the reasons jacket fits and styles are so hard to describe is they cannot easily be put into numbers. Trousers, by comparison, are pretty straightforward. From the shoe up, there is: circumference at the trouser ...
The next Symposium: Menswear and modern media
April 28th 2018In this instalment we're going to be debating how fashion media is changing, and how it's affecting brands and customers. Should be really interesting - and lively! Great speakers to be announced. There will also be an...
The next Symposium: Menswear and modern media
In this instalment we're going to be debating how fashion media is changing, and how it's affecting brands and customers. Should be really interesting - and lively! Great speakers to be announced. There will also be an...
Friday Polos back in stock – with new Olive
April 26th 2018The much-loved Friday Polos, which I design and produce with shirtmaker Luca Avitabile in Naples, are back in stock . Thank you to everyone that has been waiting so patiently. As per usual, we have produced them in four ...
Friday Polos back in stock – with new Olive
The much-loved Friday Polos, which I design and produce with shirtmaker Luca Avitabile in Naples, are back in stock . Thank you to everyone that has been waiting so patiently. As per usual, we have produced them in four ...
Sartoria Melina – first London trunkshow, and...
April 24th 2018After a long wait, Neapolitan bespoke leather experts Sartoria Melina are finally coming to London - on May 16th and 17th. They will be at Mark's Club, and as with Sartoria Ciardi last month, we will hold a small event...
Sartoria Melina – first London trunkshow, and...
After a long wait, Neapolitan bespoke leather experts Sartoria Melina are finally coming to London - on May 16th and 17th. They will be at Mark's Club, and as with Sartoria Ciardi last month, we will hold a small event...
100 Hands shirts: Made in Amritsar, India
April 23rd 2018100 Hands makes perhaps the finest shirts in the world. They certainly have as much handwork as any shirt I've seen, executed with greater fineness and consistency. But the most significant thing for many people will be ...
100 Hands shirts: Made in Amritsar, India
100 Hands makes perhaps the finest shirts in the world. They certainly have as much handwork as any shirt I've seen, executed with greater fineness and consistency. But the most significant thing for many people will be ...
Holiday snaps: Eidos, Aspesi, Doek, Drake’s
April 20th 2018Travelling to India on holiday this Easter gave me a reason to get the hot-weather clothing out early. It was unseasonably hot even for there, with the temperature pushing 40 degrees. We took the opportunity to visit the...
Holiday snaps: Eidos, Aspesi, Doek, Drake’s
Travelling to India on holiday this Easter gave me a reason to get the hot-weather clothing out early. It was unseasonably hot even for there, with the temperature pushing 40 degrees. We took the opportunity to visit the...
Featured Post
The ‘Style Guide’ dinner: What is the e...
July 26th 2017Insert test Related posts The guide to summer jacket clothsJuly 24th 2017 - 0 CommentsRead More Marco Cerrato – the family trouser workshopJuly 21st 2017 - 29 CommentsRead More What I p...
The ‘Style Guide’ dinner: What is the e...
Insert test Related posts The guide to summer jacket clothsJuly 24th 2017 - 0 CommentsRead More Marco Cerrato – the family trouser workshopJuly 21st 2017 - 29 CommentsRead More What I p...
