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Optimo hats, Chicago
December 12th 2018Optimo is everything you might want from a craft manufacturer. There was a passionate beginning; a long gestation; success and popularity; and now a beautiful new factory that supports transmission of the craft. Plus a...
Optimo hats, Chicago
Optimo is everything you might want from a craft manufacturer. There was a passionate beginning; a long gestation; success and popularity; and now a beautiful new factory that supports transmission of the craft. Plus a...
Latest Posts
Ciro Zizolfi bespoke tweed jacket: Review
December 10th 2018Now and again, a bespoke commission is almost seamless. At every fitting, you like the look of the jacket and almost nothing seems to be needed on the fit. Just as importantly, the tailor delivers what they say they will...
Ciro Zizolfi bespoke tweed jacket: Review
Now and again, a bespoke commission is almost seamless. At every fitting, you like the look of the jacket and almost nothing seems to be needed on the fit. Just as importantly, the tailor delivers what they say they will...
I hate Christmas jumpers
December 7th 2018There are many problems with consumerism and how it affects our planet, and society. They include mass-farming of animals, and I entirely understand people who turn vegan in response. They include pollution of the oceans...
I hate Christmas jumpers
There are many problems with consumerism and how it affects our planet, and society. They include mass-farming of animals, and I entirely understand people who turn vegan in response. They include pollution of the oceans...
Licia Luchini: Bespoke knitwear, Florence
December 5th 2018You don’t see many hand-knitted sweaters from luxury brands. In general, their knitwear is sold on the quality and rarity of the fibre, rather than the manufacture. And when you do - as at Ralph Lauren Purple Label...
Licia Luchini: Bespoke knitwear, Florence
You don’t see many hand-knitted sweaters from luxury brands. In general, their knitwear is sold on the quality and rarity of the fibre, rather than the manufacture. And when you do - as at Ralph Lauren Purple Label...
Holiday giveaway competition, and pre-worn sale of ...
December 3rd 2018Two events to detail today. First, a competition is running this week to win a collection of menswear items - featuring ourselves, Leffot, Optimo, Frank Clegg and The Hanger Project. I don't normally take part in these p...
Holiday giveaway competition, and pre-worn sale of ...
Two events to detail today. First, a competition is running this week to win a collection of menswear items - featuring ourselves, Leffot, Optimo, Frank Clegg and The Hanger Project. I don't normally take part in these p...
Christmas gift list 2018
November 30th 2018It’s that time of year again. The TV adverts that started a month ago should have been a warning. Below is my Christmas gift list for 2019. It is not a comprehensive list of the best menswear gifts right now. It&r...
Christmas gift list 2018
It’s that time of year again. The TV adverts that started a month ago should have been a warning. Below is my Christmas gift list for 2019. It is not a comprehensive list of the best menswear gifts right now. It&r...
The Armoury trousers: Osaku, Pommella, Ring Jacket,...
November 28th 2018Several readers commented on the post highlighting pieces from No Man Walks Alone that articles on other shops would be helpful, if objective and analytical. If there’s any area that needs this most, it’s tr...
The Armoury trousers: Osaku, Pommella, Ring Jacket,...
Several readers commented on the post highlighting pieces from No Man Walks Alone that articles on other shops would be helpful, if objective and analytical. If there’s any area that needs this most, it’s tr...
Liverano & Liverano purple jacket: Style Break...
November 26th 2018Following our last piece of bespoke tailoring to be analysed in this series – Ferdinando Caraceni in Milan – we now turn to the most famous of the Florentine tailors: Liverano & Liverano. Liverano...
Liverano & Liverano purple jacket: Style Break...
Following our last piece of bespoke tailoring to be analysed in this series – Ferdinando Caraceni in Milan – we now turn to the most famous of the Florentine tailors: Liverano & Liverano. Liverano...
The PS square scarf: available again
November 23rd 2018The small, fine cashmere scarf I designed three years ago with Begg & Co - intended to be worn on cold days tucked into knitwear - is available again. It's on the PS Shop now, in grey, navy and green. I've reproduced...
The PS square scarf: available again
The small, fine cashmere scarf I designed three years ago with Begg & Co - intended to be worn on cold days tucked into knitwear - is available again. It's on the PS Shop now, in grey, navy and green. I've reproduced...
How I dress now: The jacket/trousers uniform
November 21st 2018Eight months ago I quit my day job as a financial journalist in order to dedicate myself to Permanent Style. (Many heartfelt thanks for all the messages I’ve received since then.) This prompted an interesting quest...
How I dress now: The jacket/trousers uniform
Eight months ago I quit my day job as a financial journalist in order to dedicate myself to Permanent Style. (Many heartfelt thanks for all the messages I’ve received since then.) This prompted an interesting quest...
The guide to Superfine shirtings
November 19th 2018There has been a lot of debate in recent years as to what should be called a Superfine cloth for suiting. As wools got finer and finer, and more and more expensive, it looked increasingly silly to focus on a single attr...
The guide to Superfine shirtings
There has been a lot of debate in recent years as to what should be called a Superfine cloth for suiting. As wools got finer and finer, and more and more expensive, it looked increasingly silly to focus on a single attr...
Featured Post
How to buy quality: The Guide
September 10th 2018“Most guys just want to buy a few things, but buy the best.” That was a friend’s reaction to our shirts capsule collection last week. Basic though it was, capsule posts like that give guys a solid, straightforward...
How to buy quality: The Guide
“Most guys just want to buy a few things, but buy the best.” That was a friend’s reaction to our shirts capsule collection last week. Basic though it was, capsule posts like that give guys a solid, str...
Latest Posts Continued
The Blackhorse Lane haberdashery
November 16th 2018Blackhorse Lane Ateliers (BLA) opened their first store a couple of months ago, and I’ve been meaning to write about it since. Partly because it means customers can see the full range of BLA jeans, and try them on ...
The Blackhorse Lane haberdashery
Blackhorse Lane Ateliers (BLA) opened their first store a couple of months ago, and I’ve been meaning to write about it since. Partly because it means customers can see the full range of BLA jeans, and try them on ...
Bespoke v Made-to-Measure: Eduardo de Simone jackets
November 14th 2018When Eduardo de Simone and I met at his factory last year, we spent a long time talking about the advantages and disadvantages of bespoke and made-to-measure (MTM) tailoring. As a result of them, Eduardo proposed an expe...
Bespoke v Made-to-Measure: Eduardo de Simone jackets
When Eduardo de Simone and I met at his factory last year, we spent a long time talking about the advantages and disadvantages of bespoke and made-to-measure (MTM) tailoring. As a result of them, Eduardo proposed an expe...
The appeal of workwear, and my favourite pieces
November 12th 2018Although tailoring is my primary passion, I’ve always worn clothing that these days would be grouped under the term ‘workwear’ on the weekend. Good denim, obviously, but also sweatshirts, waxed boots an...
The appeal of workwear, and my favourite pieces
Although tailoring is my primary passion, I’ve always worn clothing that these days would be grouped under the term ‘workwear’ on the weekend. Good denim, obviously, but also sweatshirts, waxed boots an...
Video: Maintaining and caring for your suit
November 9th 2018The Campaign for Wool recently asked me to help them with a series of videos educating people on caring for wool products. Chaired by HRH Prince Charles, the Campaign is a charity that communicates how environmentally fr...
Video: Maintaining and caring for your suit
The Campaign for Wool recently asked me to help them with a series of videos educating people on caring for wool products. Chaired by HRH Prince Charles, the Campaign is a charity that communicates how environmentally fr...
White tie and blue shirt: Sunny formal in Sartoria ...
November 7th 2018Wearing a white tie with a blue shirt is something that makes perfect sense in Naples. To a certain extent, wearing sugary-pink jackets and lapis-blue tailoring makes sense too. It's just sunny so much of the time, even ...
White tie and blue shirt: Sunny formal in Sartoria ...
Wearing a white tie with a blue shirt is something that makes perfect sense in Naples. To a certain extent, wearing sugary-pink jackets and lapis-blue tailoring makes sense too. It's just sunny so much of the time, even ...
George the Presser
November 5th 2018There are many unsung heroes of bespoke tailoring, but one of the biggest has to be the presser. Frankly, a jacket can look awful once a coatmaker has finished with it - dragged all over the place and wrinkled to hell. I...
George the Presser
There are many unsung heroes of bespoke tailoring, but one of the biggest has to be the presser. Frankly, a jacket can look awful once a coatmaker has finished with it - dragged all over the place and wrinkled to hell. I...
Featured Post
Media Symposium – The debate
June 20th 2018Our debate at the Media Symposium last week covered everything from influencers to Interview, story-telling to Supreme. It was one of the best discussions we've had, and probably the one with the broadest appeal. The aud...
Media Symposium – The debate
Our debate at the Media Symposium last week covered everything from influencers to Interview, story-telling to Supreme. It was one of the best discussions we've had, and probably the one with the broadest appeal. The aud...
