Video debate: The future of tailoring, with Saman Amel

September 27th 2019

The lack of a coherent dress code in modern offices does not mean men will wear tailoring less. It just means they have more choice. And Saman and Dag find that their customers are both bankers dressing down (not in a suit, but not in a polo either)...

Video debate: The future of tailoring, with Saman Amel

The lack of a coherent dress code in modern offices does not mean men will wear tailoring less. It just means they have more choice. And Saman and Dag find that their customers are both bankers dressing down (not in a s...

StyleSeptember 27th 2019

Saman Amel, Licia Luchini, Billy Tannery: Things th...

April 5th 2019

This is a post rounding up three recent made-to-measure commissions that for different reasons, didn’t quite work out. As ever with the reviews and commentary, all three brands are aware of the issues, and we have already talked about what can...

Saman Amel, Licia Luchini, Billy Tannery: Things th...

This is a post rounding up three recent made-to-measure commissions that for different reasons, didn’t quite work out. As ever with the reviews and commentary, all three brands are aware of the issues, and we have alr...

Casual jackets - KnitwearApril 5th 2019

Saman Amel knitwear: Review

July 4th 2018

Fit is the most important aspect of clothing. It’s something I’ve always believed and it bears repeating. Quality is perhaps next, and you need style in anything, but fit is criminally ignored by most men - usually in favour of some pres...

Saman Amel knitwear: Review

Fit is the most important aspect of clothing. It’s something I’ve always believed and it bears repeating. Quality is perhaps next, and you need style in anything, but fit is criminally ignored by most men - usually ...

KnitwearJuly 4th 2018

Combining colours and patterns: How to dress like A...

March 26th 2018

This is the latest in my somewhat infrequent series on the style of my favourite people in the menswear industry. For those that want to catch up, the previous instalments have been: Personal style: How to dress like Bruce Boyer (and part 2) Wearing...

Combining colours and patterns: How to dress like A...

This is the latest in my somewhat infrequent series on the style of my favourite people in the menswear industry. For those that want to catch up, the previous instalments have been: Personal style: How to dress like Br...

StyleMarch 26th 2018

Saman Amel made-to-measure jacket: Review

January 22nd 2018

It’s so enjoyable writing good reviews. It is valuable to write balanced, semi-critical pieces of course, and this is a core part of Permanent Style. But you always feel very conscious of the effect the criticism will have, and bad even if it&...

Saman Amel made-to-measure jacket: Review

It’s so enjoyable writing good reviews. It is valuable to write balanced, semi-critical pieces of course, and this is a core part of Permanent Style. But you always feel very conscious of the effect the criticism will...

JacketsJanuary 22nd 2018

Brands need to talk about product

December 29th 2017

There are several ways to define the menswear world we write about. As classic style, for instance, or about quality and craft. Also as luxury, given such quality is expensive. But one aspect that is rarely emphasised, and should be more in my opini...

Brands need to talk about product

There are several ways to define the menswear world we write about. As classic style, for instance, or about quality and craft. Also as luxury, given such quality is expensive. But one aspect that is rarely emphasised, ...

December 29th 2017

Saman Amel – Classic tailoring with a modern ...

September 6th 2017

Good trunk shows pick good locations. Not necessarily fancy, but convenient and in a space that shows the product in a good light. This is particularly true with ready-made or made-to-measure brands, where customers are more likely to compare them t...

Saman Amel – Classic tailoring with a modern ...

Good trunk shows pick good locations. Not necessarily fancy, but convenient and in a space that shows the product in a good light. This is particularly true with ready-made or made-to-measure brands, where customers are...

Jackets - KnitwearSeptember 6th 2017