Introducing: The Boat Shoe with August Special

April 22nd 2026

The shoe will be available to try on in all sizes at the London pop-up, starting tomorrow. All details on that here . A couple of years ago, in an article about the appeal of Riviera style in the summer, we wrote about the need for a soft but elega...

Introducing: The Boat Shoe with August Special

Match in comments:
Hey David, we don’t have a precise date yet but it should be around high summer...

Shoes - April 22nd 2026

My favourite bad-weather footwear

November 24th 2025

As we’ve had storms and generally bad weather in recent weeks, I’ve had requests from readers for a list of my favourite shoes for the rain and cold. Now, the principles of what makes a good shoe for the rain in particular were laid out...

My favourite bad-weather footwear

Match in comments:
Very nice article. As I live in pretty rainy cities and this is challenging for the shoes. After years of having only shoes with a leather sole, I changed the soles of 2 of my bespoke pairs to rubber and this improved th...

ShoesNovember 24th 2025

August Special coming to UK for first time (and A...

February 21st 2025

The thing I was most excited about doing with our new PS Showroom (other than picking carpet colours, obviously) was helping brands come to London. Doing a pop-up is not cheap or easy, so helping someone do so affordably and with local advice is app...

August Special coming to UK for first time (and A...

Match in comments:
I'm not that much of a fan of the City Loafer to be honest, the silhouette isn't quite my style. I think the make is also similar to the City Moc that we talked about recently here, which is very unstructured and so a li...

ShoesFebruary 21st 2025

August Special: Innovative, rugged boots and loafers

December 9th 2024

August Special is a new shoe brand - they launched online back in May - and it’s an interesting proposition I think. Comfortable versions of traditional shoes that have more style than most in that combination, and rugged styles that are actua...

August Special: Innovative, rugged boots and loafers

Match in comments:
I'd go for the style you liked most as the priority, unless you're going to wear them very heavily...

ShoesDecember 9th 2024

August Special, Besnard, Haversack: Autumn highli...

October 25th 2024

1. Snow Peak Boa Fleece jacket £220, Large If a Permanent Style reader wanted a good fleece - for park wear as much as mountain wear - this Snow Peak one ticks most of the boxes. It’s a nice style, in a good fleece, without any obvious b...

August Special, Besnard, Haversack: Autumn highli...

Match in comments:
Black, but the taupe would be nice and I don't think get dirty over time....

Bags - KnitwearOctober 25th 2024