Should all black tie be ‘creative’ black tie?
Here’s a slightly controversial idea. I think there’s an argument that all black-tie events should be ‘creative’ or ‘alternative’ black tie - ones that actively encourage variations on the classic dress code, rath...
Should all black tie be ‘creative’ black tie?
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Yes, I agree Michael...
The cream of the crop: My favourite off-white shirts
By Manish Puri . Readers might have noticed that I’m quite fond of a light shirt. *Not honest enough. A breakthrough won’t come if you stay in denial* Readers, if I could be any animal I’d be a cat, the cat that got the cream&helli...
The cream of the crop: My favourite off-white shirts
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Haha! Thanks Ted. Would film v digital be a better comparison?...
Should I stay or should they go?
By Manish Puri . In the TV show Mad Men , there’s a great scene where Don Draper, growing tired of a client who is reluctant to follow his professional advice, feigns to end their meeting. “Listen, I'm not here to tell you about Jesus,&r...
Should I stay or should they go?
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And these rigs --- these "shirt stays" --- makes one think of "bondage-gone awry," geriatric entanglements, or epic fail rejects from a medical supply emporium. As for the 99.9% who don't know about pettegolas? Apparentl...
La Bowtique: The Accessories
By Manish Puri . At the end of 2024 I received and reviewed an MTM dinner suit commission from Mickael at La Bowtique. The one-line summary was that, on a like-for-like basis (ie comparing this first commission to other first makes), I’d rank ...
La Bowtique: The Accessories
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If that's the case, I'd probably go patent James. I'd wear a shiny leather myself most of the time with a trad black tie like that...
La Bowtique made-to-measure: Review
By Manish Puri. The first dinner suit I ever purchased was from the online vintage shop Savvy Row : a nineties bespoke Anderson & Sheppard double-breasted. And, after some alterations - which, out of a sense of custodianship of the suit, I c...
La Bowtique made-to-measure: Review
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Personally, I think it would be a hard one to pull off. But then I'm inherently pretty conservative...
Merry Christmas 2024!
Thank you everyone - readers, friends, customers, contributors - for a wonderful 2024. It's been quite a year, with more people than ever before reading PS, and The Casual Style Guide being such a success. Trust me though, there's more exciting thin...
Merry Christmas 2024!
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Thank you...
Christmas Gift Guide 2024
This is always fun. Each year the gift guide is an opportunity for me to mention non-menswear, or at least menswear-adjacent, products and brands. And given PS readers are fussy (perhaps we should we say discerning?), it also necessitates unusual or...
Christmas Gift Guide 2024
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Sorry Ed...
The Permanent Style Anniversary dinner
Last November marked 15 years since the founding of Permanent Style. To celebrate the occasion, we planned two things: a personal dinner with friends in Florence and a more public event in the pop-up shop on Savile Row. The public event, to which al...
The Permanent Style Anniversary dinner
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Thank you both!...
Christmas gift list 2022: Towelling, tooling and ...
1 Double-breasted towelling robe Anderson & Sheppard, £395 The sartorial design of this robe from Anderson & Sheppard is so satisfying. It basically has ulster-coat lapels, with one buttoning under the chin when the collar is u...
Christmas gift list 2022: Towelling, tooling and ...
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I think the off-white x beige is the best yes, even with those trousers...
The steamy social experiment that is a PS party
I’ve learnt a couple of things about glass-fronted shops recently. One is they magnify heat: even on a cold day, an hour’s worth of afternoon sun heats up the space to an incredible degree. I’ve no idea how this is workable in the...
The steamy social experiment that is a PS party
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Oh good, lovely to hear...
This year’s winter pop-up: A whole calendar of ev...
Our 10th ‘Permanent Style presents’ pop-up this autumn will be a little different. Rather than having one event, there will be a rolling series of PS-friendly shops in the same space. Starting in mid-November, there’ll be a pop-up ...
This year’s winter pop-up: A whole calendar of ev...
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Not a problem - having the shirts is just as good!...
My bespoke bow tie, from La Bowtique
Back in December we covered the various styles of bow tie , from batwing to butterfly. Learning about the traditions and conventions helped me clarify which style I prefer for myself, and today I’ll be covering which one I had made, and why. ...
My bespoke bow tie, from La Bowtique
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I probably would, yes, but when I could next change it or update it I would make it consistent....
The styles of bow tie – and why they matter
I rarely wear a bow tie. Certainly never casually, and the number of black tie excuses has dwindled since I left my job in legal journalism. Back then there were several award ceremonies a year - we even threw four ourselves - but those have gone a...
The styles of bow tie – and why they matter
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I think it has pleats, yes. Personally, I think it's more elegant to vary things like the jacket colour rather than push the bow and shirt materials too far to try and be unusual. Or add a little boutonnière, or even a ...
Light relief: Jamie’s clothes and style
OK, so. Friend and photographer Jamie Ferguson has been locked up indoors for weeks, as we all have. And he’s gone a bit stir crazy. We had started talking a while ago about shoots we could do remotely. Perhaps looking at a few outfits of his...
Light relief: Jamie’s clothes and style
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Love the penny loafers worn barefoot! Very hot look...

























