The case for the ‘stimulating’ shirt
By Lucas Nicholson. Whilst nattering away to Simon as I usually do on one of our days working together, I mentioned I had a revelation recently. In my past life at Drake’s, I always favoured slightly eccentric tailoring (cream cord suit anyon...
The case for the ‘stimulating’ shirt
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Shirts are definitely the way to go for me. I don't wear ties, there's never the right time and place for me. I hardly need my jackets either, they come out once per month at most, so having four seasonal options is alre...
London pop-up(s)! Details for the two events, plu...
It’s taken us longer to get the London pop-up shop organised this year, largely because Savile Row and its environs are now increasingly filled up. But we finally have confirmation, and I can announce that we will be in our old space at 20 Sav...
London pop-up(s)! Details for the two events, plu...
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Hey Dan - no photos this time I'm afraid, as we didn't do drinks and so on. Next time though definitely!...
Buck Mason: Good value staples
A reader recently asked why there is a correlation between shorter, tighter styles of clothing and lower prices. Why are all the styles we like from more expensive brands? It makes it very hard for someone on a lower income to get into more classic ...
Buck Mason: Good value staples
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Buck Mason just premiered their collaboration with Bryceland's, and I was PUMPED because I had been anticipating it for a while. The pieces look fantastic, but alas nothing fits... I always gear myself up for disappointm...
How was Pitti?
Forgive me dear reader for writing about Pitti, but so many people have asked about it since the summer edition last week - both industry people and, perhaps surprisingly, readers - that it seemed worthwhile. The news isn’t good. There are fe...
How was Pitti?
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Yes, in the end these shows are not aimed at customers and brands have a hard enough time making them work for wholesale buyers, let alone dealing with end customers as well. It's more an issue with Chicago that there is...
Pop-up shops for 2024 – in London and New York
I'm pleased to say the dates are fixed for two pop-ups this year - in London next month and then in New York in October. In three weeks we will be back on Savile Row, kindly hosted by New & Lingwood in their space at No.19. This worked well ...
Pop-up shops for 2024 – in London and New York
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Thank you Max, that's so nice to hear...
Dressed-up New Yorkers: The view from the pop-up
Our New York pop-up (now in its second year) brings in an interesting range of people - more, perhaps, than London. There’s Guy, who came last time too, an old-school New Yorker in bespoke, red socks and Warren Edwards loafers; Duncan, the kn...
Dressed-up New Yorkers: The view from the pop-up
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That's so lovely to hear, thank you Robert...
The Permanent Style Anniversary dinner
Last November marked 15 years since the founding of Permanent Style. To celebrate the occasion, we planned two things: a personal dinner with friends in Florence and a more public event in the pop-up shop on Savile Row. The public event, to which al...
The Permanent Style Anniversary dinner
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Thank you both!...
Packing for travel: My Japan capsule wardrobe
I thought it would be interesting to do a post on what clothing I packed for my recent Japan trip. People always seem to like these capsule pieces , although this trip was particularly challenging for a couple of reasons. First, I needed a full ran...
Packing for travel: My Japan capsule wardrobe
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Thank you David, that's lovely to hear. And to you too...
Day in, day out: On uniform dressing and travel
Charcoal trousers from a suit, with tweed jacket swapped in By Emilie Hawtin Developing a personal uniform is a common goal for those that are into clothing, I find. It has the twin benefits of being personal yet easy, distinctive yet versatile. Whe...
Day in, day out: On uniform dressing and travel
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Where in Florence do you find Velvet Fruilane Slippers, Simon? I love the idea of using them on multi surfaces....
Women and clothes: An interview with Emilie Hawtin
It’s not uncommon to hear men complain that they don’t know what to wear anymore, particularly to the office. Or that there aren’t any good mid-market brands, just cheap high-street and high-end luxury. But no matter what our issue...
Women and clothes: An interview with Emilie Hawtin
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Nice idea Markus, yes...
J Mueser made-to-measure jacket: Review
Jake Mueser made me this made-to-measure jacket over the past six months, entirely remotely. We had one hiccough, but the result was still good and I’d recommend it. It is a solid MTM jacket, in an unusual cloth that I think also highlights J...
J Mueser made-to-measure jacket: Review
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Yeah I like it. If it was me I'd still go for herringbone, but if you want a slightly unusual weave this is a very good one...
