Pop-up shops for 2024 – in London and New York

February 28th 2024

I'm pleased to say the dates are fixed for two pop-ups this year - in London next month and then in New York in October. In three weeks we will be back on Savile Row, kindly hosted by New & Lingwood in their space at No.19. This worked well ...

Pop-up shops for 2024 – in London and New York

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Yes, we should have all the outerwear hopefully. Ask closer to the time to be sure, but they are all expected before then...

February 28th 2024

Dressed-up New Yorkers: The view from the pop-up

October 27th 2023

Our New York pop-up (now in its second year) brings in an interesting range of people - more, perhaps, than London. There’s Guy, who came last time too, an old-school New Yorker in bespoke, red socks and Warren Edwards loafers; Duncan, the kn...

Dressed-up New Yorkers: The view from the pop-up

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Seconded!...

October 27th 2023

The Permanent Style Anniversary dinner

June 21st 2023

Last November marked 15 years since the founding of Permanent Style. To celebrate the occasion, we planned two things: a personal dinner with friends in Florence and a more public event in the pop-up shop on Savile Row. The public event, to which al...

The Permanent Style Anniversary dinner

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Thank you both!...

June 21st 2023

Packing for travel: My Japan capsule wardrobe

May 24th 2023

I thought it would be interesting to do a post on what clothing I packed for my recent Japan trip. People always seem to like these capsule pieces , although this trip was particularly challenging for a couple of reasons. First, I needed a full ran...

Packing for travel: My Japan capsule wardrobe

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Yes there's quite a lot in there I'd question, most obviously the suit jacket with the jeans, and the gabardine suit with the oxford shirt. I think you could take a fair bit from this, but I would be cautious around the ...

Style - WatchesMay 24th 2023

Day in, day out: On uniform dressing and travel

February 17th 2023

Charcoal trousers from a suit, with tweed jacket swapped in By Emilie Hawtin Developing a personal uniform is a common goal for those that are into clothing, I find. It has the twin benefits of being personal yet easy, distinctive yet versatile. Whe...

Day in, day out: On uniform dressing and travel

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Where in Florence do you find Velvet Fruilane Slippers, Simon? I love the idea of using them on multi surfaces....

StyleFebruary 17th 2023

Women and clothes: An interview with Emilie Hawtin

October 7th 2022

It’s not uncommon to hear men complain that they don’t know what to wear anymore, particularly to the office. Or that there aren’t any good mid-market brands, just cheap high-street and high-end luxury. But no matter what our issue...

Women and clothes: An interview with Emilie Hawtin

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In my trawl of the internet for quality womenswear, I came across this article. Like many women, I'm interested in wearing all kinds of clothes and unlike some commentators assume, could quite happily wear a tomboyish ta...

Style - October 7th 2022

J Mueser made-to-measure jacket: Review

April 6th 2022

Jake Mueser made me this made-to-measure jacket over the past six months, entirely remotely. We had one hiccough, but the result was still good and I’d recommend it. It is a solid MTM jacket, in an unusual cloth that I think also highlights J...

J Mueser made-to-measure jacket: Review

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Hmm, thanks Joel...

JacketsApril 6th 2022