Reader Profile: Ben (and the community of menswear)

January 5th 2024

I met Ben at our recent pop-up party, and liked what he was wearing (first outfit below). We got to talking and I discovered his interesting background - always good, as I’d like these profiles to explore different types of PS reader - and his...

Reader Profile: Ben (and the community of menswear)

Match in comments:
Look towards, oni 200zr, warehouse co, samuri jeans, dawson denim, black horse lane, United overalls. Best thing I'd say is go to son of a stag as they have tonnes and are very helpful and try some on. Different weights,...

Alterations and care - BagsJanuary 5th 2024

How to wash and wear raw denim

March 26th 2021

People get in a real muddle over raw denim. A reader commented a couple of weeks ago that he didn’t like it because ‘you’re never allowed to wash it’. Of course you can wash raw denim. You might want to wash it less, at the ...

How to wash and wear raw denim

Match in comments:
Whiskers come out more when you've washed. The main body of the jean does lighten, but the whiskers lighten more...

DenimMarch 26th 2021

How to launch a menswear brand

August 26th 2020

Despite the uncertainty in the world right now - and the economy in particular - it has never been easier to launch a brand. Indeed, I suspect that in the next couple of years most of the new, interesting designs will come from small start-ups, rath...

How to launch a menswear brand

Match in comments:
Hey Jay, I do think it would be hard to be honest. Your main challenge would be the number of English and non-English brands sold here. Not just the Northampton makers, but Weston, loads of Alden, Corthay for a long time...

August 26th 2020

Light relief: Jamie’s clothes and style

April 8th 2020

  OK, so. Friend and photographer Jamie Ferguson has been locked up indoors for weeks, as we all have. And he’s gone a bit stir crazy. We had started talking a while ago about shoots we could do remotely. Perhaps looking at a few out...

Light relief: Jamie’s clothes and style

Match in comments:
Cheers Tim, good to know always...

StyleApril 8th 2020

A Pitti diary: The experience, the brands, the pa...

June 19th 2019

Pitti is a long trade show: four full days, when most are usually three. As a result, by Friday everyone is exhausted, with selling, talking, and late dinners. Although it does depend on why you’re there. Most people fall into one of three gro...

A Pitti diary: The experience, the brands, the pa...

Match in comments:
Thanks. De Bonne Facture are lovely - not always my kind of style, but they make great pieces...

Bags - Casual clothingJune 19th 2019

The Pop-Up Shop is back!

November 1st 2017

I'm very excited to say that the Permanent Style Presents pop-up shop will be back this winter, opening in two weeks on November 15th. We've switched approach slightly, using a slightly smaller space but staying open much longer (5 weeks) - so hop...

The Pop-Up Shop is back!

Match in comments:
Yes, we have most of the remaining pieces in the pop up....

November 1st 2017

Connolly: Style and fashion meet on Clifford Street

July 14th 2017

Connolly, which opened on Clifford Street at the end of last year, is one of the most interesting new menswear stores London has had for a while. It offers luxury clothing, both under its own name and a few European brands ( Charvet, Car Shoe, Stile...

Connolly: Style and fashion meet on Clifford Street

Match in comments:
My please Scott, really pleased it's worked well for you, and you appreciate the quality...

Bags - Belts and walletsJuly 14th 2017

The versatile outerwear of The Workers Club

April 17th 2017

It never fails to surprise me how little magazines analyse product when they cover a brand. An article is more likely to be about the founders and their story than the product itself - setting it in context, comparing it to its peers, analysing both...

The versatile outerwear of The Workers Club

Match in comments:
I owned a wax Barbour for years. IMO it was high maintenance and eventually it just wore out. I won't be getting another!...

Casual clothingApril 17th 2017