Fifteen years ago today, I was sitting in my office in Playhouse Yard, next to Blackfriars station, writing an article about structured finance transactions.  I remember it was very cold, much like today, though there had been no snow. My seat was a...

This is the single question I get asked most, and when it is, I nearly always reply that it’s a complex area that really requires a full in-depth article.  I think it actually takes two.  In this first article, today, I'll explain my personal pri...

By Andreas Weinas This headline might be one of the more confusing ones to have appeared on Permanent Style, but bear with me. Simon reached out to me at the beginning of the year, asking if I wanted to do a piece on PS about something I found partic...

With the PS reader profiles, we’re always looking to add something different - a different style, a different age, hopefully at some point a different location.  Although Shun’s love of classic menswear will be shared by many, he is a little dif...

Is it possible to look good in cheaper clothes? Absolutely. But that doesn’t mean you can’t look better (in some ways) with better quality ones, or that there aren’t other reasons for choosing them.  This question often comes up when we featur...

James is a reader I met in Korea last year. A friend of our host Sam Ahn, he joined us for dinner on the last night with Assisi.  James has been a customer of various bespoke tailors for about 10 years, but has largely settled down to using Sartoria...

Readers who saw the first article on Assisi, the Korean tailor that made this tweed double-breasted jacket, were impressed with how the fit was looking, and they weren’t wrong.  It’s a very well cut piece of bespoke, with a three-dimensional sha...

It’s not uncommon to hear men complain that they don’t know what to wear anymore, particularly to the office. Or that there aren’t any good mid-market brands, just cheap high-street and high-end luxury. But no matter what our issues, women have...

By Emilie Hawtin Developing a personal uniform is a common goal for those that are into clothing, I find. It has the twin benefits of being personal yet easy, distinctive yet versatile. Where some people want depth and variety in their wardrobe, and ...

By Manish Puri A few months ago I had the privilege of speaking with Alan Flusser about the history of New York bespoke tailoring. From the opening beats of our conversation it was clear that Alan wasn’t about to be constrained by the narrow parame...

Broadly speaking, I dress in one of three ways during the week. They are defined quite clearly (to simplify the process, as much as anything else) and represent three general levels of smartness. I know readers will be interested in having these set ...

The cut and contours of this, the PS Donegal Coat, will be familiar to most readers. So I’ll focus on the colour to begin with.  This is our navy iteration, and it is primarily a large, 3x3 herringbone weave that alternates between navy and black....

This is the Mk.1 Games Blazer from Drake’s in russet corduroy. To be honest, I’ve lost track of the numbers and which style each is, but the important thing is that this one's a fairly regular jacket with notched lapels - not the version I’d k...

* This article is the first in a series that will look at New York bespoke over the years* By Manish Puri. In the 1956 version of the song New York’s My Home, Sammy Davis Jr. is eager to address the crazy rumour that some foolhardy New Yorkers are ...

David is an example of a reader that has been into clothes for a long time, and now looks back on it from the perspective of a professional and father, fitting that interest into a life that has changed dramatically.  A resident of south-east London...

There is an important factor in how we dress that I don't think we’ve ever discussed explicitly on Permanent Style, which is how subtle or showy an outfit is.  When we talked almost entirely about tailoring, worn largely in offices, it was clear t...

Gerardo Cavaliere is someone whose style I've admired for a while, but rarely had a chance to talk to for more than a few moments at an event.  While Milad and I were in Rome recently, therefore, I spent some time with Gerardo and his partner Margar...

By André Larnyoh The world of women’s fashion is huge. In variety, scope and scale, it towers above menswear. Yet, usually, men keep women’s styling at arm’s length, because it seems so different to what we know, and because it isn’t made fo...

I met Ben at our recent pop-up party, and liked what he was wearing (first outfit below). We got to talking and I discovered his interesting background - always good, as I’d like these profiles to explore different types of PS reader - and his pure...

As we did last year, during Pitti I picked out a few people and outfits that I really liked, but that could have been missed - because they’re not Ethan, Jake or Tatsuya Nakamura. They’re deliberately a mix of smart and casual, tailoring and stre...

It was nice to see Pitti back in some kind of working order recently, when I attended for the first time in two years.  Attendance was still down, with many brands absent and indeed an entire building empty. That was a little shocking to see - just ...

This jacket from Ferdinando Caraceni has become one of my real favourites in the past couple of years, and I think it’s worth exploring why. It says something about where tailoring is today, at least for me.  It was made in 2021 by Nicoletta Carac...

Jeff Hilliard is Director of Limited Editions at Hodinkee, the watch magazine/empire in New York. But he used to work at The Armoury, until 2017, and then did two years at Mr Porter. So while not strictly working in menswear today, he is certainly me...

“Oh, that is cosy.” “It's like being wrapped up in a big tweedy blanket.” “I could fall asleep in the corner like this.” I’ve never done a pop-up where I had the sample of a new release for people to try on, and could see their reaction...

Adrian Hogan is a PS reader and an illustrator living in Tokyo. We met at Midori So, a charming Ivy-covered building that’s used as a shared workspace, set on top of a hill in a largely residential area but just a couple of blocks from the Nakamegu...