For the first time last month, the numbers of visits to Permanent Style topped 250,000. (That’s visits, not visitors – which is less – or impressions – which is more.)

In the past six months our traffic has grown by almost 10%. Thank you all very much for your support, for spreading the word, and for the kind messages about how valuable a resource the site has become. 

Pictured: bespoke dress shirt from Sean O’Flynn, shot by Luke Carby for a piece in The Rake. Marcella front, voile body and two options for the detachable collar – stiff wing and Marcella turn-down. Beautiful links and studs from The Hanger Project.