Brand: Rubato

Despite the uncertainty in the world right now - and the economy in particular - it has never been easier to launch a brand. Indeed, I suspect that in the next couple of years most of the new, interesting designs will c...

Connolly I often find there's a lot of anxiety among readers, and consultancy clients, about how to dress smartly without tailoring.  It is, of course, a topic we've addressed many times. But today I'd like to emphasis...

Every day, when I get dressed, there is something new I’m interested in wearing.  Not necessarily new clothing, but a new outfit, a new combination of colours, perhaps a mixing of styles. And sometimes just a combina...

    OK, so. Friend and photographer Jamie Ferguson has been locked up indoors for weeks, as we all have. And he’s gone a bit stir crazy. We had started talking a while ago about shoots we could do remotely. Perha...

Rubato The Permanent Style pop-up shop is coming back to 37 Savile Row, in the second half of March.  Those following PS on Instagram stories might have seen the gradual announcements, but we have just confirmed the fi...

Last week Swedish friends Oliver Dannefalk and Carl Pers (below) launched a small collection - mostly knitwear - called Rubato. I t’s tasteful, well-made, and (like many new brands today) fills a particular niche of c...