Four things I learned from the 2026 PS awards
The Permanent Style awards are always a fascinating snapshot of where readers are at, whether it’s the new brands they’re into, where they get inspiration, or just which sweater they wear every day. Some of the results can be added up, ...
Four things I learned from the 2026 PS awards
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As far as I am concerned, I ended up getting a Ten C fishtail parka in dark navy instread because I wanted something a bit more practical for when it actually rains (but the slightly shorter length is still a plus for go...
My blue period: Packing for a weekend break
By Manish Puri. A couple of months ago the stars of friendship aligned for one glorious weekend when two of my dearest London mates - Simon (now residing in South Carolina) and Kevin (now in the Netherlands) - happened to be in New York on the same ...
My blue period: Packing for a weekend break
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Hey, I have a question for Manish if possible. I love the RRL shirt! As it's not a current product, I was wondering if you possibly have the product code from somewhere on the shirt?...
The pre-owned sale on Saturday – and Zurich...
This coming Saturday we will be trying a new type of PS event - a pre-owned clothing sale. Everyone accumulates too many clothes when they love menswear, and finding a way to give them a new, loving home is both useful and responsible. The idea wit...
The pre-owned sale on Saturday – and Zurich...
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Yes I did. The piece was great, but personally I just find that roll necks don't suit me that much unless they're in quite dark colours, so navy or charcoal. They look a little bulky and don't flatter around the face as ...
The cream of the crop: My favourite off-white shirts
By Manish Puri . Readers might have noticed that I’m quite fond of a light shirt. *Not honest enough. A breakthrough won’t come if you stay in denial* Readers, if I could be any animal I’d be a cat, the cat that got the cream&helli...
The cream of the crop: My favourite off-white shirts
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Haha! Thanks Ted. Would film v digital be a better comparison?...
A guide to knitted T-shirts
By Manish Puri . The only suit you’ll ever need. Five hacks to up your style game. The ultimate summer wardrobe cheat code. These are headlines you’re unlikely to ever see on Permanent Style - and if you do it probably means Hell has fi...
A guide to knitted T-shirts
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I recommend the Filippo De Laurentiis crepe cotton and the Zanone Ice Cotton T-shirts. They are more formal than PS T-shirts but still can be easily worn by themselves. The Zanone is particularly well-suited for wearing ...
Untucked shirts: When and how
Readers often ask whether I wear shirts untucked - usually at this time of year, when suddenly an untucked shirt seems delightfully cool. The general answer is no but there are a few exceptions, enough to make it worth writing a full article rather...
Untucked shirts: When and how
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Yes, that's right Ryan. Don't worry, no stupid questions!...
My favourite way to wear a denim jacket
I’ve never worn denim jackets much. They’ve usually been an occasional item, an experimental alternative to the suede blousons or chore jackets I wear more. I think partly it’s about the styles I associate them with, which is chief...
My favourite way to wear a denim jacket
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Thanks. It's from TWC - The Workers Club. Not sure if they still sell it but it was nice...
Rubato coming to the PS Showroom
I'm delighted to say that the latest addition to the schedule of brands visiting the Permanent Style showroom is Rubato, who will be here in two weeks, May 15th-17th, Thursday to Saturday. They'll be in the showroom 10am-6pm, presenting Spring/Summe...
Rubato coming to the PS Showroom
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I'm not sure what you're referring to I'm afraid Joners. I'd say their lambswool is similar...
Postcards from Thailand
By Manish Puri . There’s a scene in Frasier where Niles is packing some clothes to keep at his girlfriend Daphne’s place, for the morning after the nights he stays over. Daphne, becoming increasingly concerned that she doesn’t have...
Postcards from Thailand
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Hi Manish, on such casual shirts, which fit do you aim for the collar? I am size 15 in neck on my shirts. With this measurment they fit exactly perfect around the neck. How much do you care for shirts like the bigman or ...
Assisi double-breasted navy blazer: Review
I’ve settled into a bit of a rhythm with Korean tailors Assisi now. I love their soft-but-elegant style, I trust their fit and execution, and I know their double-breasted in particular is something I wear the hell out of. So my next commissio...
Assisi double-breasted navy blazer: Review
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That material you mean? It's not as normal in brown, but yes it would be good. Look also at wool/silk/linens, and recommendations in the summer jackets guide...
The Permanent Style awards 2025: Results
Three weeks ago, we ran our annual Permanent Style awards where you, lovely readers, voted for your favourite brands and favourite things. There were over 400 responses - on the article and on social - and I’ve produced some of the results bel...
The Permanent Style awards 2025: Results
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Hello, Rory. It is sad that I only see your message months later, but I hope you will one day see mine. To put it simply, yes. Take into account that this is a take coming from someone who wants to invest in his clothes,...
Hermes Sac a Depeches: How Great Things Age
We haven’t one of these for a while – the last was Lucas’s canvas bag from Charlie Borrow – so I thought it would be good to do one on a recent acquisition of mine. I loved Lucas’s bag; I even prefer the wa...
Hermes Sac a Depeches: How Great Things Age
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I don't, sorry Frankie...
A tonal exercise in 14 looks
One of the things that first attracted me to Rubato as a brand was their style: that particular mix of laid-back Ivy and tonal Scandinavian (ref. our five casual paradigms ). It managed to feel refreshing yet familiar. Style is more important to th...
A tonal exercise in 14 looks
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I don't think a Belgian can straddle those options myself, or if it can it's a little unusual from a style point of view and that has to be something you want. I think you're right that you're going to want two eventuall...
Belt capsule guide: The basics
There’s been a lot more interest in belts with smarter clothing in recent years - something I highlighted and explained my reasoning for in this article . But we’ve never done a ‘wardrobe building’ piece on them, or set out ...
Belt capsule guide: The basics
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No, in a dark colour like that you wouldn't notice much difference from calf leather really...
London pop-up(s)! Details for the two events, plu...
It’s taken us longer to get the London pop-up shop organised this year, largely because Savile Row and its environs are now increasingly filled up. But we finally have confirmation, and I can announce that we will be in our old space at 20 Sav...
London pop-up(s)! Details for the two events, plu...
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Yes, the dates for all upcoming shows will be announced next week, but ours is looking like April 23-25...
Friday Polos, Linen Overshirts and T-shirts: The ...
There are quite a few things to catch up on with regards to PS products, and it feels like readers have quite a few questions too, given the number that have come up in comments. So it might be good to have all of those answered in one place. First,...
Friday Polos, Linen Overshirts and T-shirts: The ...
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I wear lots Joners, and you'll see them around the website in various articles - perhaps search for 'linen overshirt' and you'll see quite a few combinations...
Outfits that define my week: Video with Bucherer
The watch company Bucherer recently made a 'Day in the Life' video about me, which they shared on their social media and I've included below. It includes some nice points about Permanent Style - how proud I am of the community it's become over the y...
Outfits that define my week: Video with Bucherer
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I'm not a foodie (Lucas will be able to say more) but I really like it. Nice relaxed atmosphere, good food and cocktails...
Which office are you? A cold, current 2024 update
The article ‘Which office are you?’ in 2016 was one of the most popular we have ever done on PS. I think largely because it showed clearly how outfits could be adjusted to different levels of formality, at a time when office attire was a...
Which office are you? A cold, current 2024 update
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Yes I'd say so...
A vintage shopping day in New York
Recently myself, photographer Alex Natt and Carl and Oliver from Rubato (above) spent a day vintage shopping in New York. It was a lot of fun, and also I think interesting for those that are fairly new to vintage, or can find the process frustrating...
A vintage shopping day in New York
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They all have some, I wouldn't say there was one specialist...
My favourite jeans: Bryceland’s, Rubato, Blackhor...
My favourite jeans largely come from brands that make in Japan, using Japanese denim, but that tweak the fit to make it their own. I don’t think it’s any coincidence that they’re also classic-menswear brands, who make or at least a...
My favourite jeans: Bryceland’s, Rubato, Blackhor...
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Hey Jules, Good question. I don't think there's a good formula to use, because part of it is a question of personal style. You'll find it more satisfying and useful in the long term if you sense it by eye. However, bear ...
Wearing black shoes with jeans
This is something I’ve had questions about recently - I assume because fashion generally has taken a turn towards black and, combined with the general casualisation going, black shoes and jeans have become a more common styling choice. So the ...
Wearing black shoes with jeans
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In that case I could wear either, black would be a little smarter, a little more modern, but both work well See the article on Friday maybe to get a sense of what I mean, comparing that to the outfit I linked to...
Pop-up shops for 2024 – in London and New York
I'm pleased to say the dates are fixed for two pop-ups this year - in London next month and then in New York in October. In three weeks we will be back on Savile Row, kindly hosted by New & Lingwood in their space at No.19. This worked well ...
Pop-up shops for 2024 – in London and New York
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Thank you Max, that's so nice to hear...
Layering up for travel: Shawls, cardigans and vests
It was effing freezing in Paris two weeks ago: officially minus five, felt like minus ten. I know that’s not extreme if you live in Sweden or North Dakota, but it’s not the kind of weather you’re used to in London, I can tell you. ...
Layering up for travel: Shawls, cardigans and vests
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I made mine with Yves Salomon in London. Their headquarters is in Paris. Most furriers would be able to make something though....
Journal article on my children
I wrote a little piece for the Rubato journal this weekend, about how good my children's instinct is for clothing. They nearly always give a good steer, I think because they're both very observant and know me very well. You can read it here. The coa...
Journal article on my children
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No, I took my regular size and it was fine...
Eight outfits I liked at Pitti – and why
Pitti Uomo this year felt busier than last, but that was a little deceptive - two of the big buildings were still closed for lack of exhibitors, and more squeezed into the main pavilion. The show’s future still feels a little uncertain. My ti...
Eight outfits I liked at Pitti – and why
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