The Spring Top 10: Fun, paper and lavender
It’s that time of the year again. Brands have been receiving all the spring clothing they ordered last year, even though they weren’t quite sure whether it would arrive, or be swallowed by an unexpected lockdown. So rejoice, there are n...
The Spring Top 10: Fun, paper and lavender
It’s that time of the year again. Brands have been receiving all the spring clothing they ordered last year, even though they weren’t quite sure whether it would arrive, or be swallowed by an unexpected lockdown. ...
A guide to piqué cotton polo shirts
By Manish Puri Whilst the recent sun in London has brought a sugar rush of excitement for the warmer days that lie ahead, it also brings a more troubling, recurring question: how do I usually dress for summer? It shouldn’t be difficult to answ...
A guide to piqué cotton polo shirts
By Manish Puri Whilst the recent sun in London has brought a sugar rush of excitement for the warmer days that lie ahead, it also brings a more troubling, recurring question: how do I usually dress for summer? It should...
A guide to brands of unstructured jacket
By Manish Puri Whilst soft tailoring is hardly a new concept, there’s something about unstructured tailoring that feels particularly in sync with modern life: it’s indisputably more casual, reframes imperfections as characteristics, is l...
A guide to brands of unstructured jacket
By Manish Puri Whilst soft tailoring is hardly a new concept, there’s something about unstructured tailoring that feels particularly in sync with modern life: it’s indisputably more casual, reframes imperfections as...
The guide to Shetland sweaters: Part two, brands
By Manish Puri "In part one of this guide, we discussed the general styles and constructions of Shetland jumpers, which I hope helped provide context for which jumper is right for you and why. Now that you’ve eaten your metaphorical vegetables...
The guide to Shetland sweaters: Part two, brands
By Manish Puri "In part one of this guide, we discussed the general styles and constructions of Shetland jumpers, which I hope helped provide context for which jumper is right for you and why. Now that you’ve eaten yo...
Christmas gift list 2021: Shawls, soap and Swan S...
It’s that time of the year again. So, with both apologies and thanks to readers that bemoaned the lack of this list last year, these are just a few of my favourite things... In these lists we try to go beyond menswear into other beautiful, cra...
Christmas gift list 2021: Shawls, soap and Swan S...
It’s that time of the year again. So, with both apologies and thanks to readers that bemoaned the lack of this list last year, these are just a few of my favourite things... In these lists we try to go beyond menswear...
The suede overshirt (or shirt-jacket, or shacket)
I have this image in my mind. Of a man meeting a good friend for brunch on a Sunday morning. A man that dresses as I want to: considered and tasteful, not showy or sloppy. He's looking forward to a coffee. He carries a newspaper under his arm in ca...
The suede overshirt (or shirt-jacket, or shacket)
I have this image in my mind. Of a man meeting a good friend for brunch on a Sunday morning. A man that dresses as I want to: considered and tasteful, not showy or sloppy. He's looking forward to a coffee. He carries ...
Colour, size and drama: How to dress like André L...
André Larnyoh has enviably easy style. It’s tempting to put this down to his work as an actor, but that would be too simplistic. That training certainly creates “natural physical awareness”, as he puts it, but the...
Colour, size and drama: How to dress like André L...
André Larnyoh has enviably easy style. It’s tempting to put this down to his work as an actor, but that would be too simplistic. That training certainly creates “natural physical awareness”, as he puts it...
Playing around with white bucks
During sunny weather in the past few weeks, I've been playing around with these old shoes from Lodger, the shoe shop that used to be on Clifford Street in London, and where I first started writing about menswear . The shoes were a recreation of a 1...
Playing around with white bucks
During sunny weather in the past few weeks, I've been playing around with these old shoes from Lodger, the shoe shop that used to be on Clifford Street in London, and where I first started writing about menswear . The...
The Real McCoy’s chinos: Review
If the last chinos we reviewed in this series were a little more unusual ( from Casatlantic ) then today we’re back with a very good, very everyday pair. Similar in that respect to the first brand we covered - Rubato - just more on the workw...
The Real McCoy’s chinos: Review
If the last chinos we reviewed in this series were a little more unusual ( from Casatlantic ) then today we’re back with a very good, very everyday pair. Similar in that respect to the first brand we covered - Rubat...
Support our shops. At least the real ones
It is genuinely important that - if you can - you visit a UK shop and support it now they’re open again. Why? Because good retail offers something distinct that could easily be lost. Let me explain the difference between a good menswear store...
Support our shops. At least the real ones
It is genuinely important that - if you can - you visit a UK shop and support it now they’re open again. Why? Because good retail offers something distinct that could easily be lost. Let me explain the difference be...
Honing your style
Over the years, it’s noticeable that even the most fashionable, the most clothes-obsessed of men tend to narrow their tastes. It takes decades, and often involves a lot of experimentation in their 20s and 30s. But by the time they reach 40 or...
Honing your style
Over the years, it’s noticeable that even the most fashionable, the most clothes-obsessed of men tend to narrow their tastes. It takes decades, and often involves a lot of experimentation in their 20s and 30s. But b...
Espadrilles: Style, occasion, and brands
UPDATE: This is a nice video from Diegos showing how espadrilles are made. You can see the better, neater hand sewing of the soles mentioned below. I remember clearly when I got my first pair of espadrilles. I was 19, on holiday in Spain, and bough...
Espadrilles: Style, occasion, and brands
UPDATE: This is a nice video from Diegos showing how espadrilles are made. You can see the better, neater hand sewing of the soles mentioned below. I remember clearly when I got my first pair of espadrilles. I was 19,...
Baseball cap, white jeans and Ivy: Pick and choose
There are five elements I want to talk about in this outfit. Five. And I’ll take them all separately - because you can easily change one, or only like one. There’s no need to lift an outfit (or, give it the thumbs up/down) as a whole. ...
Baseball cap, white jeans and Ivy: Pick and choose
There are five elements I want to talk about in this outfit. Five. And I’ll take them all separately - because you can easily change one, or only like one. There’s no need to lift an outfit (or, give it the thumbs...
Our Autumn/Winter Top 10, 2019
Welcome to our small but regular selection of interesting things this Autumn/Winter. As ever, this is a highly personal list, which makes it both idiosyncratic and entirely without commercial angle - no one can ever and will ever be able to pay to a...
Our Autumn/Winter Top 10, 2019
Welcome to our small but regular selection of interesting things this Autumn/Winter. As ever, this is a highly personal list, which makes it both idiosyncratic and entirely without commercial angle - no one can ever and...
Hand-dyed Mandarin jacket from Prologue
In the past five years, it feels like everyone has started doing some kind of shirt-jacket. It was a natural extension of the soft tailoring trend, perhaps, and it certainly gained traction when shirtmakers realised they could offer this too - a we...
Hand-dyed Mandarin jacket from Prologue
In the past five years, it feels like everyone has started doing some kind of shirt-jacket. It was a natural extension of the soft tailoring trend, perhaps, and it certainly gained traction when shirtmakers realised t...
Holiday snaps 2019: No shorts in the city
I just got back from our annual summer holiday: two weeks in Portugal, in a villa with my wife and children, miles away from anything. I normally write a post running through things worn on holiday, as I know readers find it interesting h...
Holiday snaps 2019: No shorts in the city
I just got back from our annual summer holiday: two weeks in Portugal, in a villa with my wife and children, miles away from anything. I normally write a post running through things worn on holiday, as I know re...
Stoffa made-to-measure trousers: Review
Tailored cotton trousers are, in my experience, an absolute bastard to get right. I had my first pair made with Anderson & Sheppard seven years ago. The colour was perfect (a light stone grey), as was the cut. But they always felt like old m...
Stoffa made-to-measure trousers: Review
Tailored cotton trousers are, in my experience, an absolute bastard to get right. I had my first pair made with Anderson & Sheppard seven years ago. The colour was perfect (a light stone grey), as was the cut. But t...
Our Spring/Summer Top 10, 2019
Last week the weather in London turned from 12 degrees to 22 in a couple of days. It seems that what passes for the English Spring is finally here. Of course, with most shops and brands Spring/Summer collections arrived in February, and went on sale...
Our Spring/Summer Top 10, 2019
Last week the weather in London turned from 12 degrees to 22 in a couple of days. It seems that what passes for the English Spring is finally here. Of course, with most shops and brands Spring/Summer collections arrived...
How to wear a horsehide jacket: Armoury x Real Mc...
I’ve never had a horsehide jacket before. I did have an old, vintage one rom RRL a few years ago, but it was so old and soft that it felt nothing like this, like new horsehide. To be honest, I’d been rather put off by the styling of hors...
How to wear a horsehide jacket: Armoury x Real Mc...
I’ve never had a horsehide jacket before. I did have an old, vintage one rom RRL a few years ago, but it was so old and soft that it felt nothing like this, like new horsehide. To be honest, I’d been rather put off ...
Christmas gift list 2018
It’s that time of year again. The TV adverts that started a month ago should have been a warning. Below is my Christmas gift list for 2019. It is not a comprehensive list of the best menswear gifts right now. It’s certainly no...
Christmas gift list 2018
It’s that time of year again. The TV adverts that started a month ago should have been a warning. Below is my Christmas gift list for 2019. It is not a comprehensive list of the best menswear gifts right now. I...
Our Autumn/Winter Top 10, 2018
A reader commented on the last instalment of this list that it shaped his whole season’s shopping. No pressure then. Many of the ranges will feature in other coverage later in the year – particularly the ones I’ve alr...
Our Autumn/Winter Top 10, 2018
A reader commented on the last instalment of this list that it shaped his whole season’s shopping. No pressure then. Many of the ranges will feature in other coverage later in the year – particularly the o...
Should your belt match your shoes? (Or bag)
This question might seem like an easy one, but I do get a lot of comments and emails about it, so I thought I’d lay it out in a post. No, in short, a leather belt and leather shoes do not have to match. But they should be closely related. So a...
Should your belt match your shoes? (Or bag)
This question might seem like an easy one, but I do get a lot of comments and emails about it, so I thought I’d lay it out in a post. No, in short, a leather belt and leather shoes do not have to match. But they shoul...
Summer checked jacket – at the Dalcuore Rak...
If there’s one thing I have a (very relative) lack of, it’s summer sports jackets - casual pieces for warm days, using the linen/wool/silk mixes the Italians are so good at. So it was nice to have this jacket from Dalcuore made up in tim...
Summer checked jacket – at the Dalcuore Rak...
If there’s one thing I have a (very relative) lack of, it’s summer sports jackets - casual pieces for warm days, using the linen/wool/silk mixes the Italians are so good at. So it was nice to have this jacket from D...
Our Spring/Summer Top 10, 2018
Last week a friend in the industry asked me what aspect of writing Permanent Style I like the most. It is always, easily, discovering a new tailor, cloth or product that is different and inspiring. That journey from discovering something new, to see...
Our Spring/Summer Top 10, 2018
Last week a friend in the industry asked me what aspect of writing Permanent Style I like the most. It is always, easily, discovering a new tailor, cloth or product that is different and inspiring. That journey from dis...
Holiday snaps 2018: Eidos, Aspesi, Doek, Drake...
Travelling to India on holiday this Easter gave me a reason to get the hot-weather clothing out early. It was unseasonably hot even for there, with the temperature pushing 40 degrees. We took the opportunity to visit the 100 Hands factory ...
Holiday snaps 2018: Eidos, Aspesi, Doek, Drake...
Travelling to India on holiday this Easter gave me a reason to get the hot-weather clothing out early. It was unseasonably hot even for there, with the temperature pushing 40 degrees. We took the opportunity to vi...