Brand: trunk

Last week a friend in the industry asked me what aspect of writing Permanent Style I like the most. It is always, easily, discovering a new tailor, cloth or product that is different and inspiring. That journey from dis...

Travelling to India on holiday this Easter gave me a reason to get the hot-weather clothing out early. It was unseasonably hot even for there, with the temperature pushing 40 degrees. We took the opportunity to visit th...

It was freezing in London last week. Temperatures below zero consistently; more snow than we’ve had in a decade. Of course, it’s nothing compared to the US east coast - or Scandinavia - but it was rather a s...

This is the second in our series of videos looking at practical aspects of menswear. The first, available here, explained the basics of good shoe care, with Edward Green on London's Jermyn Street. In this second inst...

The Spring/Summer collections may be arriving, but it’s 2 degrees outside in London, and I’m continuing a season-long love affair with roll necks. The wonderful thing about a roll neck is that it is both ver...

The blouson in general, but particularly in brown and especially in brown suede, has to be one of the most versatile pieces in a man's wardrobe. The shape is short and neat enough to work well with smarter clothing; sue...

This post is an illustrated explanation of how I wear trainers, or sneakers. As with similar exercises on the blog, I have attempted to be as structured as possible, keeping some parameters constant in order to focus on...

The survey we did of Spring/Summer pieces in the shops was very popular back in June. This Autumn/Winter, therefore, we thought we’d do two separate ones - the first (today) on winter knitwear, and the second on c...

Last month, we organised a dinner at the beautiful Beaumont Hotel to celebrate The Style Guide - the book published earlier this year by myself and photographer Jamie Ferguson. There had been official launch events, an...

During my lifetime, there has been a steep fall in the quality and range of menswear retail around the world. Designer brands have expanded aggressively; independent multi-brand shops have closed; and department stores ...

If styled right, a cap is a wonderfully useful accessory. Not as formal as a fedora, yet not as casual as a beanie, it can bridge a greater range of outfits than any other hat. When the temperature is in single figures,...

In recent weeks there have been several pieces in magazines such as Robb Report UK and the Financial Times's luxury supplement, How To Spend It. Regular readers will be aware that I write a monthly column for How to Sp...

It was lovely to see so many people on Wednesday night at our launch party for The Finest Menswear in the World. Nearly everyone made it, despite the torrential rain, the taxi strikes and the underground closures. Cl...

I’ve had quite a few requests by readers over the past year for city guides, so this is the first in a series. In London, there are so many options that it makes sense to group some together. Also, if I leave t...

Dear Simon, Following your Calvo de Mora combination [above] What are your general guidelines to wearing a black necktie? Most of the time I see it paired with the classic ensemble of white shirt with a grey jacket/gr...

At this time of year I normally do a list of Christmas gift suggestions. Apparently last year a reader took the initiative and left a print-out of the list sitting on a coffee table at home. It did the trick – a ...

Last week Caruso held its first made-to-measure suit event in the UK – at Trunk Clothiers. It was an interesting experiment for both sides. Caruso has never done MTM in the UK before, just in Italy and one or two o...

One of the nice things about having nice advertisers is the range of Christmas shopping ideas they present. Here are my favourites. Among the best additions to the collection at Drake’s are the untipped cashmeres i...

Dear Simon, I have been wearing a messenger bag for some time for commuting as it’s a very handy way of containing all the bulk and occasional papers that I have to cart around with me. However, I have worried for ...

At the Monocle Summer Fayre this weekend. Monocle’s quirky and intelligent selection of partners and products was on display, as well as some rather fetching goats. It was also the opening day of Trunk Labs: a new ...

The greatest pleasure at Pitti, of course, is discovering new things. But there are fewer than you might think. The majority of what’s on show is ready-to-wear suits, shirts and jackets, and if you have those made ...

It’s Pitti time again, and there’s the usual mix of the well-dressed and the overdressed. I’ll leave it up to you to decide which camp I fall into. One thing’s for certain, there are more photogra...