Double brown: Just a touch less subtle

November 7th 2022

I think there's a useful variable in considerations of how we dress that we haven't talked about explicitly before: how subtle or showy clothes are. I might write a longer piece on it at some point, but I think it's essentially a spectrum from the v...

Double brown: Just a touch less subtle

Match in comments:
I think this looks equally nice Ayush...

Knitwear - StyleNovember 7th 2022

This year’s winter pop-up: A whole calendar of ev...

October 21st 2022

Our 10th ‘Permanent Style presents’ pop-up this autumn will be a little different. Rather than having one event, there will be a rolling series of PS-friendly shops in the same space. Starting in mid-November, there’ll be a pop-up ...

This year’s winter pop-up: A whole calendar of ev...

Match in comments:
Not a problem - having the shirts is just as good!...

October 21st 2022

Doek tennis shoes: How great things age

October 19th 2022

I have had these Doek canvas trainers - what could usefully be called tennis shoes - for five years. They have been worn once or twice a week, every week, during that period. So hundreds of times. With bare feet in the summer, they've occasionally ...

Doek tennis shoes: How great things age

Match in comments:
No, I wouldn't really wear them with high twists Ayush...

ShoesOctober 19th 2022

Cashmere Rugby restock, with navy

October 14th 2022

The Cashmere Rugby - our reintroduction of the classic four-ply quality of Scottish polo - has just been restocked. A dark navy has been added to last year's flannel grey, covering pretty much all the bases for a slightly classic, slightly better-d...

Cashmere Rugby restock, with navy

Match in comments:
Yes. I can look OK, but really it's designed for smarter things...

KnitwearOctober 14th 2022

My Anderson & Sheppard cord suit: How great ...

October 5th 2022

This Anderson & Sheppard jacket is part of a suit I had made over 10 years ago. When I wrote back in January about my ‘ favourite clothes ever ’, I named it my favourite ever piece of bespoke. It is therefore a good candidate for...

My Anderson & Sheppard cord suit: How great ...

Match in comments:
- No, that isn't usually the case. Most tailors prefer two or four and use those across both suits and jackets - No I didn't change these - It doesn't matter that much, no. Four is a little stronger, but I've never had a...

Jackets - October 5th 2022

Introducing: The navy Donegal Coat

September 28th 2022

The cut and contours of this, the PS Donegal Coat, will be familiar to most readers. So I’ll focus on the colour to begin with. This is our navy iteration, and it is primarily a large, 3x3 herringbone weave that alternates between navy and bl...

Introducing: The navy Donegal Coat

Match in comments:
I’m so happy to read that, I was so sad I missed the sizes in this color and the dark navy....

CoatsSeptember 28th 2022

The olive PS Trench is back

September 21st 2022

Three weeks ago, I received my new olive PS Trench Coat. I did have one years ago, but it was a size 3 and I’m definitely more of a 4. I also prefer the belt system on the new model. Wearing that coat over the past couple of weeks has reminde...

The olive PS Trench is back

Match in comments:
No, sorry Ajay...

CoatsSeptember 21st 2022

PS outerwear available to try on in London –...

September 20th 2022

PS is planning to have a pop-up shop in London this autumn, but it won’t be until the beginning of November. So, in the interim, our friends at William Crabtree & Sons have kindly offered to host some of the new outerwear - focusing o...

PS outerwear available to try on in London –...

Match in comments:
Hi Simon. Had a chance to visit the shop yesterday, and try on both the Trench and the Bridge Coat. Have to admit, I wasn’t expecting to like the Bridge Coat as much as I did (or indeed, at all; the pictures in the 201...

CoatsSeptember 20th 2022

We’re coming to New York!

September 12th 2022

So this is exciting. For the first time, Permanent Style Presents is coming to New York. A mini version of the London pop-up shop, it will be led by Rubato and PS, with very special guest Fred Nieddu, aka Taillour. We will be at 54 Mercer Street on ...

We’re coming to New York!

Match in comments:
Yes...

September 12th 2022

New colours in the Arran scarf and PS watch caps

September 9th 2022

The popular PS Watch Caps and exclusive Arran scarves from Begg & Co - introduced last year - have just been restocked on the PS Shop, with two additional colours. It was a real struggle last year to get things in on time, with delays not ju...

New colours in the Arran scarf and PS watch caps

Match in comments:
Thanks Alex, lovely to hear. I remove mine usually, but I don't see it as a big thing either way...

Hanks and scarves - HatsSeptember 9th 2022

Black tops and tonal combinations under

September 5th 2022

In many ways, today's outfit is a natural extension of things we’ve been talking about recently. There was, back on August 12, our discussion about wearing all black , which has some bearing here. The outfit is not all black, of course, but i...

Black tops and tonal combinations under

Match in comments:
I those could work nicely too - perhaps best to play with these a little yourself and get your own sense of it, it will be more profitable that way and it's hard to give advice on multiple changing parts remotely...

ShirtsSeptember 5th 2022

Coming up on the PS Shop this Autumn/Winter

August 31st 2022

At the beginning of each season recently (spring/summer, autumn/winter) we've been sending out summaries of upcoming products to PS Shop customers. These go to anyone on a waiting list for a product, and anyone that has signed up to marketing emails...

Coming up on the PS Shop this Autumn/Winter

Match in comments:
Great! thanks....

Coats - Hanks and scarvesAugust 31st 2022

What I pack when I travel – on holiday

July 22nd 2022

A few years ago, I wrote a piece detailing what I packed when I travelled – focused on Naples in wam weather, but with application to colder weather too. However this was a ‘work’ trip for me. One where I was expected to give a...

What I pack when I travel – on holiday

Match in comments:
It's probably too hard to go into in a comment, but as you'd expect the main drivers are comfort and function, eg a soft jacket with pockets, comfortable shoes that can cope with your feet swelling, and so on...

July 22nd 2022

Introducing: The striped short-sleeve shirt

July 20th 2022

“A smarter short-sleeved shirt is not something I ever considered before, but I do actually like it.” I have to say I enjoyed the process of launching this shirt last year - i t’s fun to make something that challenges people, pushi...

Introducing: The striped short-sleeve shirt

Match in comments:
Thank you Simon. I will do that....

ShirtsJuly 20th 2022

Reader profile: Cedric

June 17th 2022

Cedric works in the art world, and as such is rarely formal. But he retains an interest in tailoring, has childhood memories of going to Huntsman, and is even talking to Fred Nieddu about his first bespoke. He also has a depth of interest in Americ...

Reader profile: Cedric

Match in comments:
I know what you mean Leif. I would say that, at least in my context, it's more swinging towards the seventies when done well, as basically no one does. If the fit and cut are done well, and perhaps there's a little extra...

Casual clothing - JacketsJune 17th 2022

Introducing: The olive overshirt (and Summer rest...

May 13th 2022

This is the new colour of the PS Linen Overshirt - a pale olive green. I love it, but it is a touch unusual so I thought it was worth shooting with different colours, just to illustrate how I think it can work particularly nicely. The overshirt is ...

Introducing: The olive overshirt (and Summer rest...

Match in comments:
The watch pictured is a 1960s Tank Normale measuring 23 x 30mm...

Shirts - TrousersMay 13th 2022

Rain: Cap and cordovan, or felt and suede

May 9th 2022

This may be a little niche, but it’s something that often stresses me out in the morning, so hopefully it will be of some use to others. My plans for what to wear on a particular day usually don’t account for rain. I might be going int...

Rain: Cap and cordovan, or felt and suede

Match in comments:
Hi Craig, I find the Rider's good for warmer weather, hence the shots of me wearing it with just a T-shirt underneath. For umbrellas, anything from a quality maker will be good, perhaps Swaine or James Smith...

Coats - HatsMay 9th 2022

This feels like me

May 2nd 2022

I get a lot of joy out of wearing this outfit, though I’m not quite sure why. It might be that it’s clearly dressed up – tailored jacket, tailored trousers – but not that stuffy. No tie, and not even a proper shirt, just a po...

This feels like me

Match in comments:
It sounds like you've built some really good foundations there Daniel. I'd say a mid-grey herringbone would be a good choice, but as a jacket not a suit, with a different colour of separate trouser perhaps - dark brown? ...

Jackets - StyleMay 2nd 2022

Mohair cardigans and Rubato chinos

April 15th 2022

These chinos are the Rubato ones I’ve asked them to reissue, which will be available exclusively in the PS pop-up shop on Savile Row next week. They’re not exactly the same as the originals, which were a single pleat where this is a fla...

Mohair cardigans and Rubato chinos

Match in comments:
I ended up selling them unfortunately, the fit didn't work for me but I can't remember why exactly...

Knitwear - TrousersApril 15th 2022

Introducing: The Linen Harrington

April 13th 2022

I used to have a linen bomber jacket from Hermes . It was a beautiful piece of clothing, lightweight and cool, and I loved wearing it with both shorts and tailoring in the summer. Unfortunately the design had some flaws (in my view); it had a tiny ...

Introducing: The Linen Harrington

Match in comments:
I like that idea Matthew, it sounds very chic. The matching polo and harrington will be quite elegant and a tiny bit more of a look, but very nice...

JacketsApril 13th 2022

Reader profile: Andy

March 25th 2022

This is Andy. A long-time reader and customer, Andy had led, shall we say, an interesting life. Currently a hydrographic surveyor, he has also been a pilot, a mountaineer, and dabbles as a model (fashion and life). He is passionate about clothing, ...

Reader profile: Andy

Match in comments:
Thanks Willie my man. Appreciate your comments mate, I'll have to give you a big hug as you are sitting only about 10 feet away from me in the offline room just now. Top hat and goggles - Its the way to go and of course,...

Coats - HatsMarch 25th 2022

The Finest Polo back in stock, with grey, with notes

March 21st 2022

The Finest Polo - the elegant, knitted summer polo shirt - goes on sale again today, with a new mid-grey colour alongside the navy and cream. And I wanted to take the opportunity to talk about the wear and care of it, as there were a few questions b...

The Finest Polo back in stock, with grey, with notes

Match in comments:
Now and again it would be fine, but not regularly no...

KnitwearMarch 21st 2022

Introducing: The tapered T-shirt

March 2nd 2022

I’ve always loved Japanese circular-knitted T-shirts. They have so much body, and such a nice hand compared to regular tees. By comparison mainstream T-shirts can feel flimsy, almost like underwear. But the problem, usually, with Japanese te...

Introducing: The tapered T-shirt

Match in comments:
That is a drop shoulder really Jeff, there's no difference. Today a drop shoulder sometimes means a more extreme version of that, where the shoulder seam is a lot lower and the armhole also bigger, but you're basically d...

Casual clothingMarch 2nd 2022

Tonal dressing – with new Indulgent Shawl C...

January 21st 2022

Our Indulgent Shawl Cardigan doesn’t need much introduction. Indeed, since this new grey colour was released to the waiting list yesterday, half have already sold. Quite a list had built up. Thank you everyone for your patience, and for ridin...

Tonal dressing – with new Indulgent Shawl C...

Match in comments:
There's is nice, but has a seam in the back of the collar which is always something I've preferred not to have when I can...

Knitwear - ShoesJanuary 21st 2022

Down parka from Nigel Cabourn: How great things age

January 14th 2022

Over the winter, quite a few readers have asked what I wear for very cold weather. If it’s formal, the answer is a simple variation on the coats we’ve already featured: a heavyweight overcoat like my 30oz from Sartoria Ciardi , for insta...

Down parka from Nigel Cabourn: How great things age

Match in comments:
I wouldn't say so unfortunately. Shearling can be nice and warm, but down parkas like this are always going to perform better...

Casual clothing - CoatsJanuary 14th 2022