Kirk Originals sunglasses, Simpson London, and th...
July 23rd 2018The two new brands at this iteration of the ‘Permanent Style presents’ pop-up shop were Kirk Originals and Simpson London. But while readers will be relatively familiar with Simpson, given I covered their new factory back in November, I&...
Kirk Originals sunglasses, Simpson London, and th...
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It is, of course, Cleverley, not Cleverly, for whom Simpson make the leather goods (though those goods may be cleverly made!)....
Everyday Denim cloth – new batch!
July 20th 2018The pop-up store opened last night at Fortnum & Mason, and several readers headed for the new batch of Everyday Denim fabric, which was nice to see. The one I have in it (pictured) remains my absolute favourite shirt. That denim is now avail...
Everyday Denim cloth – new batch!
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Thanks Dieter. There shouldn't be any functional difference between the two sides, other than perhaps less fade on the lighter side....
The next pop-up shop – in Fortnum & Ma...
July 2nd 2018I'm proud to say that our next pop-up shop will be in Fortnum & Mason department store, over 10 days from July 20th-29th. Having been on Savile Row the past two occasions, it's great to be moving into a big department store, and we couldn't ...
The next pop-up shop – in Fortnum & Ma...
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No, not this time. They're launching their own shop later in the year so it made less sense this time...
Short-sleeved Friday Polos available
June 22nd 2018A new batch of the short-sleeved version of the Friday Polo came in yesterday - in navy and light grey. They are available on the shop site now, though only 50 in each colour so worth grabbing quickly. It's been hard trying to decide which variation...
Short-sleeved Friday Polos available
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Hi Simon, What weight would you recommend for a summer polo? Thanks very much...
How great things age: Levi’s bespoke jeans
May 18th 2018Several readers asked how my bespoke jeans, made by Levi’s in London, have aged in the four years I’ve had them. To answer, I decided to do a shoot at the new Levi’s bespoke workshop on Great Marlborough Street, showing i...
How great things age: Levi’s bespoke jeans
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I have tried Blackhorse lane - look up my coverage of that service...
Introducing: PS Oxford fabric
May 9th 2018I’ve always found that an oxford shirt fills a very specific gap in my wardrobe. Smart enough for almost any sports jacket - from cashmere to corduroy - it is also the perfect partner for jeans. It might bridge formal and casual perhaps better...
Introducing: PS Oxford fabric
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That should take care of it Matt, yes...
Friday Polos back in stock – with new Olive
April 26th 2018The much-loved Friday Polos, which I design and produce with shirtmaker Luca Avitabile in Naples, are back in stock . Thank you to everyone that has been waiting so patiently. As per usual, we have produced them in four colours. However, as I know t...
Friday Polos back in stock – with new Olive
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Yes we have had occasionally had this, though more usually on those that wear it quite tight across the chest. The looseness and softness of the fabric is the main cause, but we are making the buttonholes slightly smalle...
Holiday snaps 2018: Eidos, Aspesi, Doek, Drake...
April 20th 2018Travelling to India on holiday this Easter gave me a reason to get the hot-weather clothing out early. It was unseasonably hot even for there, with the temperature pushing 40 degrees. We took the opportunity to visit the 100 Hands factory ...
Holiday snaps 2018: Eidos, Aspesi, Doek, Drake...
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Article coming on that tomorrow! Good timing......
Everyday Denim shirts available
March 14th 2018I know I'm biased, but this shirt made in the Everyday Denim cloth we developed with Albiate/Albini last year is now easily my favourite. It has faded slowly and nicely, while stopping short of bleaching completely. The fading around the cuffs, pl...
Everyday Denim shirts available
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Always a struggle. The denim is more casual, yes. But at the same time, it is designed to be a smart version of a denim shirt - a smart shirt that has that slight texture and fading - so it's not a lot more casual. The c...
Watch caps back in stock
February 26th 2018I'm pleased to say we've managed to get another batch of watch caps through, just before the end of winter. We made 200 this time, so hopefully they won't all go in a day, like last time. Colours are the same - navy and grey in 100% cashmere. They...
Watch caps back in stock
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Yes... Just might be a couple of weeks. Issues with the factory unfortunately...
Introducing: The Permanent Style watch cap
January 10th 2018As promised last year, the Permanent Style watch cap is finally available - it’s on the PS store, price £69 plus VAT, in navy or grey. It’s a collaboration I’ve been building to for a long time. As far back as 2014, I bought ...
Field jacket, rollneck and flannels
December 11th 2017A few readers last week asked about this outfit I included in our 'High/low dressing' post. It's a combination I love, and shamelessly copied from an Italian gentleman I saw in Milan a few years ago. Men should never be afraid of taking inspiration ...
Field jacket, rollneck and flannels
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The Real McCoys will mostly be the same quality - the advantage of them over vintage is more that they are always available, in new condition, in a range of sizes. There may be little improvements, but I wouldn't buy on ...
The Drake’s x Permanent Style outfit
November 20th 2017Drake's was one of the first menswear brands that really inspired me, back in the days when I'd sit in Michael Drake's study going through old decorative art books, dissecting patterns. Drake's managed to combine craft and style, deep tradition and ...
The Drake’s x Permanent Style outfit
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Not really, no...
The one-piece Friday Polo
November 15th 2017This is the latest iteration of our popular Friday Polo - in the same cut, cloth and colours, but with a wonderfully nonchalant one-piece collar. The heavy pique-cotton of the Friday Polo continues to make it wearable year-round in the UK, and parti...
The one-piece Friday Polo
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Yes, perhaps. I think I'd only wear them on occasion, and only have one I really wear...
Introducing: Everyday Denim
October 4th 2017Today I’m very proud to launch a new collaboration, produced jointly by myself, Albiate and Luca Avitabile: ‘ Everyday Denim’. We picked the name because it is a shirt a man in a modern office can wear every day: an update on the c...
Introducing: Everyday Denim
Match in comments:
Just to be clear Gilles, our denim is different - we only started offering it because Thomas Mason discontinued it...
The future of Permanent Style products
October 3rd 2017Tomorrow we launch the second of our new collaborations this Autumn/Winter: denim cloth and shirts. I'm sure they'll do well. A lot of thought and work has gone into them, and I think they suit the Permanent Style readership. But I wanted to take ...
Introducing: The Permanent Style trench coat
September 13th 2017*Check the Shop page for stock levels* Our first collaboration this Autumn/Winter is, for me, the perfect trench coat - a limited edition of a Ventile coat being made with Private White VC. Visitors to the pop-up shop, or our UK manufacturing debat...
Introducing: The Permanent Style trench coat
Match in comments:
Cheers, Simon....
Special order for Friday Polos ends tomorrow
July 11th 2017The two-week period for placing special orders of our Friday Polos ends tomorrow. So if you are planning to take advantage of the opportunity to order one in any colour or size (including XS and XXL) please do so by midnight tomorrow UK time. Than...
Special order for Friday Polos ends tomorrow
Match in comments:
Hi Simon, Just wondering when a next batch of the original long-sleeved polos will be available? Ben...
Baudoin & Lange sagans – my colour
July 7th 2017For the past year - ever since they were first launched here on Permanent Style - I have been wearing Sagans by Baudoin & Lange regularly and consistently. But it has only been in the past few weeks, as the temperature has soared and I've b...
Special order of Friday Polos – including X...
June 28th 2017As promised during conversations around the last batch of Friday Polos, we are now offering special orders - for the next two weeks only, until July 12th. This is primarily to give readers that require an XS or XXL the opportunity to buy a Friday P...
Special order of Friday Polos – including X...
Match in comments:
Hi Patrick Not currently I'm afraid, no. It's hopefully something we'll repeat in the Spring though...
Short-sleeve Friday Polos are back!
May 17th 2017*Please check the Shop page for stock. Some size/colour combinations now sold out* I'm pleased to say that the short-sleeved permutation of our highly popular Friday Polos are available again in the Permanent Style shop. It's been a year since thes...
Short-sleeve Friday Polos are back!
Match in comments:
Yes, should be within the next two months...
‘The Style Guide’ to launch at Fenwic...
March 23rd 2017On Thursday April 6th, we will be launching our latest book at Fenwick of Bond Street department store in London. The book, put together over the past six months, is called 'Permanent Style presents: The Style Guide'. It is constructed as a series...
‘The Style Guide’ to launch at Fenwic...
Match in comments:
Hi Simon, great, many thanks! Cheers...
Friday Polo and Finest Knitwear update
March 21st 2017Many thanks to everyone for the response to The Finest Knitwear since it went on sale, and to the continuing popularity of the Friday Polos. Stock is running short, with just 28 pieces left and crewneck the most popular style. The style/size combin...
The Finest Knitwear – now available online
March 13th 2017From today, our Finest Knitwear is available to buy in the online shop. There was a lovely reception to it in the Savile Row pop-up, with dozens of readers coming in to try and to buy. But I'm pleased to say that we still have both V-neck and crew-n...
The Finest Knitwear – now available online
Match in comments:
Yes please, just to confirm. Thanks...
Savile Row pop-up shop: The opening party
March 2nd 2017There was a point in my speech where I got a little emotional. I'd only sketched down some points on the back of an envelope, mostly thanking everyone from the brands, to the audience, to manager James Girdwood. There was also a particular shout-ou...
Savile Row pop-up shop: The opening party
Match in comments:
Thanks for asking. Yes, hopefully in November....
