Double denim – in new Anthology tweed jacket
January 19th 2022Denim shirts can often be the saviour of classic menswear - adding an obvious casual, even democratic touch to tailoring . But when should you wear a denim shirt with jeans? When put on what is sometimes snidely, sometimes admiringly, referred to a...
Double denim – in new Anthology tweed jacket
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Yes, it is and I would go for an English tailor...
Reader profile: Mattia
January 17th 2022I met Mattia during our recent pop-up shop on Savile Row. A Permanent Style reader, he is also a fashion student, which gives him an interesting perspective on classic menswear. I enjoyed talking to him, and his friends, about their studies and the...
Reader profile: Mattia
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I loved reading this and I love Mattia's style. As someone who doesn't earn a lot of money most of my reading here is pipe dream stuff. But me and mattia are on the same boat - there is a way to dress well for under 3k! ...
How jeans can be repaired (and when they can’t)
November 19th 2021I recently had my vintage Levi’s repaired a couple of times by the team at Blackhorse Lane. The first time for a rip in the knee, and the second to reinforce the crotch seams. It’s wonderful to be able to do that. The jeans are just as s...
How jeans can be repaired (and when they can’t)
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Thanks so much- soaking the denim and we’re trying to reshape a bit and will keep the raw hem look:)...
Autumn/Winter Top 10: Wax, Ivy and secateurs
October 11th 2021This year’s A/W Top 10 list includes a sprinkling of new names, but a lot of familiar ones too. I don’t think this is unexpected or unwelcome. The world of classic, crafted menswear is not large, primarily because men still don’t ...
Autumn/Winter Top 10: Wax, Ivy and secateurs
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I did briefly, you're right, but ended up giving them back...
What would I buy from Massimo Dutti?
September 1st 2021When is it worth buying the best possible quality, and when can you economise? This, of course, was part of the subject of my book The Finest Menswear in the World , which examined what constitutes ‘quality’ in various categories of clo...
What would I buy from Massimo Dutti?
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This is a Spanish brand born in the end of the XX century. It chose an Italian name just to sell better abroad, convinced that even iniciated fashionists think that good taste is only Italian. Today, there are so many go...
Blackhorse Lane made-to-measure jeans
May 12th 2021About two years ago, I started a process helping Blackhorse Lane set up a made-to-measure system for their jeans. Some PS readers took part in an early trial, which mostly went well, but several things - particularly Covid - consistently got in the...
Blackhorse Lane made-to-measure jeans
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Simon, I agree with this sentiment!!! A good fit and style is worth that expense. I may pay Blackhorse a visit pretty soon. Pair your Blackhorse jeans or indeed any jeans with one of Tim Hardy’s of Worcestershire fanta...
Hang-Up Vintage (and repairs, and creations)
April 21st 2021There are surprisingly few good vintage shops in London. Despite the popularity of vintage clothing in recent years, there haven’t been high-profile stores here like Wooden Sleepers in New York, Le Vif in Paris or Broadway & Sons in Go...
Hang-Up Vintage (and repairs, and creations)
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Good to see them opening a new place in Burnham on Crouch, Essex on 15th September. Friday's and Saturday's initially I believe - and by appointment . Promising unseen vintage.. I feel a day out on the coast coming on.....
The craft and eccentricity of 45R
April 19th 2021The 45R store in London is a little jewel on Brook Street, just round the corner from Fenwick’s, next to the far more imposing Issey Miyake. I can imagine Permanent Style readers being drawn in by the indigo textures on display in the window,...
The craft and eccentricity of 45R
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Curious thread indeed. I agree with the assessment that the above posters are definitely ill informed (most definitely agree they do not own as many polos as they claim) and filled with needless malice in their comments ...
White jeans: how to buy, wash and wear
April 7th 2021White jeans are a classic example of menswear that has been damaged unreasonably by association. Unfortunately, they carry connotations of flash Mediterranean men, wearing their white jeans with a shirt unbuttoned to the navel. Or skintight ripped ...
How to wash and wear raw denim
March 26th 2021People get in a real muddle over raw denim. A reader commented a couple of weeks ago that he didn’t like it because ‘you’re never allowed to wash it’. Of course you can wash raw denim. You might want to wash it less, at the ...
How to wash and wear raw denim
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Thanks Ray, I'll keep that in mind. There is one post here on a vintage pair of mine...
How jeans can be altered
January 29th 2021One of the big disadvantages of jeans over tailored trousers is their inability to be altered. It means that, over the years, they’re less able to adapt as you change shape. And given that a key appeal is their longevity - that in fact, jeans...
How jeans can be altered
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I disagree that it has to, but it certainly can do if taken too far and I can see why they'd maybe rather not do it given the risk/judgment required. Try Claxies...
Clutch Cafe: A guide to my favourite brands
September 7th 2020There is a handful of menswear shops in London that I recommend regularly to friends visiting from abroad. They include Trunk, Connolly, Drake's and Anderson & Sheppard Haberdashery. All boutiques, all founded in the past decade. The most ...
Clutch Cafe: A guide to my favourite brands
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Much better, but also a very different look...
Why I buy vintage (with Levi’s 501s)
May 18th 2020The word ‘thrift’ is not used that commonly in the UK as a verb, or an adjective. People talk about thrift as a virtue, and indeed a spendthrift (which of course means the opposite). But it is rare to hear of thrift shops, or seeking ba...
Why I buy vintage (with Levi’s 501s)
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I acquired an old Levi's bag with an upsidedown orange tag on the side of the pocket, I looked around and have never seen or found another like it. It was my mom's when she went to school...
Baseball cap, white jeans and Ivy: Pick and choose
March 4th 2020There are five elements I want to talk about in this outfit. Five. And I’ll take them all separately - because you can easily change one, or only like one. There’s no need to lift an outfit (or, give it the thumbs up/down) as a whole. ...
Baseball cap, white jeans and Ivy: Pick and choose
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Wool. Shetland is a type of wool (of sheep)...
The Trench Coat with casual wear
September 13th 2019Over the past three years, Permanent Style has gradually covered more casual clothing in response to requests from readers. Guys want to know how to extend PS principles of quality, fit and simplicity to weekend clothing, and that makes sense. I&rsq...
Blackhorse Lane, Holland and Sherry, Tusting and ...
September 11th 2019Man, I love the pop-up shop. It's being going so long now that I know exactly what it will be like, and I look forward to the atmosphere, the chats, and the conversations with readers. It's exciting putting your products out carefully on display. It...
Blackhorse Lane, Holland and Sherry, Tusting and ...
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They did, yes. It certainly wouldn't be as long lasting as most suits - it would have to be part of a good-size wardrobe to make sense. Though of course it also depends how heavy the cloth is (fine wools don't have to be...
Bryceland’s: Sawtooth shirt review and range over...
March 13th 2019One of the most enjoyable things about having Ethan in the pop-up shop last month was the opportunity to try on the full Bryceland’s range. Ethan was pretty popular with readers during the day, but there would normally be half an hour before w...
Bryceland’s: Sawtooth shirt review and range over...
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I think that might be too hot to be honest, but it does depend a little on how hot you run and how much you're in air conditioning obviously...
Amended Friday Polos in stock – and availab...
December 14th 2018Thank you for waiting so patiently - particularly those on the waiting list, who were alerted to the Friday Polo's availability a couple of days ago. The Friday Polo is now back in stock, in its original four colours: navy, green, grey and white. Yo...
Amended Friday Polos in stock – and availab...
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I think it could look good, yes. I tend to wear them with softer cuts of tailoring, and that will be easier, but they can work with others - just keep the materials more casual, as you suggest...
The Blackhorse Lane haberdashery
November 16th 2018Blackhorse Lane Ateliers (BLA) opened their first store a couple of months ago, and I’ve been meaning to write about it since. Partly because it means customers can see the full range of BLA jeans, and try them on in person (always particularl...
The Blackhorse Lane haberdashery
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after buying 1 blackhorse lane jeans and a pair of Oni denim and going down the rabbit hole for about 2 weeks... for jeans durability sweet spot seems to be 15-20 Oz. anything less "rubs out" quicker, anything more "brea...
The appeal of workwear, and my favourite pieces
November 12th 2018Although tailoring is my primary passion, I’ve always worn clothing that these days would be grouped under the term ‘workwear’ on the weekend. Good denim, obviously, but also sweatshirts, waxed boots and canvas trousers. Some of th...
The appeal of workwear, and my favourite pieces
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Good question. I had originally taken your intended meaning to be one of practice in style, but now I read it as tailoring or design expertise. If it is the latter, then, yes, question answered....
Jacket and jeans: vintage cashmere from Eduardo d...
September 26th 2018One of the most useful things in this day and age is a jacket that can be worn equally well with jeans and with formal, tailored trousers. I’ve talked about this in the past, but in summary I find that for a jacket to work with jeans it need...
Jacket and jeans: vintage cashmere from Eduardo d...
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Thanks Simon, yes makes sense on propositions. I feel like I am having to update my entire wardrobe to ensure outfits work together with new more relaxed proportions, I never liked skinny fits but certainly felt a slim f...
Where and why I shop: Wei Koh, The Rake
July 30th 2018Next year I will publish a travel guide to the best men's stores around the world, with Thames & Hudson. Alongside the city chapters there will be interviews with well-travelled people in the menswear industry, highlighting their tips and in...
Where and why I shop: Wei Koh, The Rake
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I second Crazy Pig. Some of their designs are really fashion forward, but I found a lovely, slim signet ring (exactly what I’d been trying to find without success for well over a year). I popped over to the food court ...
How great things age: Levi’s bespoke jeans
May 18th 2018Several readers asked how my bespoke jeans, made by Levi’s in London, have aged in the four years I’ve had them. To answer, I decided to do a shoot at the new Levi’s bespoke workshop on Great Marlborough Street, showing in detail th...
How great things age: Levi’s bespoke jeans
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I couldn't tell you much about the cuts and different styles, but in general they're not operating at the same level as the Japanese makes we cover here....
Five paradigms of casual clothing: Which do you w...
February 28th 2018Although casual clothing is far more susceptible to fashions than tailored clothing, it is possible to organize it into certain groups, or paradigms. These groups, such as preppy clothing or workwear, often have their roots in particular parts of th...
Five paradigms of casual clothing: Which do you w...
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Overshirts could fall into several, particularly as it's not really a traditional category of clothing. A military one would be something like the Jungle Jacket, a workwear one more a heavy flannel shirt worn over a ther...
Blackhorse Lane – innovative, sartorial jeans
February 14th 2018Although I applaud the resurrection of British craft, it is the quality of the work itself - rather than where it takes place - that I’ve always thought should be the consumer’s priority. So while it was lovely to know Blackhorse Lane At...
Blackhorse Lane – innovative, sartorial jeans
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Thanks, nice tip...

























