Near where I grew up in Mortlake, south-west London, there is an incredible antiques shop.  ‘Memories of Mortlake’ is the life’s work of collector Elke Crowther, who sadly passed away last year, after decades of s...

I think there's a useful variable in considerations of how we dress that we haven't talked about explicitly before: how subtle or showy clothes are. I might write a longer piece on it at some point, but I think it's esse...

By André Larnyoh If you know the photographer Alex Natt (above), you’ll know that he has his own somewhat distinct uniform: a loose oxford shirt, wide jeans or chinos, well-worn cordovan loafers and a baseball cap of ...

With the PS reader profiles, we’re always looking to add something different - a different style, a different age, hopefully at some point a different location.  Although Shun’s love of classic menswear will be shar...

It’s not uncommon to hear men complain that they don’t know what to wear anymore, particularly to the office. Or that there aren’t any good mid-market brands, just cheap high-street and high-end luxury. But no matt...

Gerardo Cavaliere is someone whose style I've admired for a while, but rarely had a chance to talk to for more than a few moments at an event.  While Milad and I were in Rome recently, therefore, I spent some time with ...

Can subcultures ever exist in this century the way they did in the last? Why are logos better on some clothes than others? Why do French men dress like happy Englishmen?  When I introduced this talk with Tony Sylvester ...

Broadly speaking, I dress in one of three ways during the week. They are defined quite clearly (to simplify the process, as much as anything else) and represent three general levels of smartness. I know readers will be i...

I’ve been playing around with black so much in recent years (note, this is classic menswear - it’s years/decades, not weeks/months) that I thought I’d try out wearing nothing but black.  This was during Pitti at F...

It was nice to see Pitti back in some kind of working order recently, when I attended for the first time in two years.  Attendance was still down, with many brands absent and indeed an entire building empty. That was a ...

Is it possible to look good in cheaper clothes? Absolutely. But that doesn’t mean you can’t look better (in some ways) with better quality ones, or that there aren’t other reasons for choosing them.  This question...

Patrick Dawson is a retired news correspondent, now living in London. During his career he worked for ABC, CNN and NBC and covered the Balkans War from Kosovo, the Gulf War from Kuwait, and was the first NBC corresponden...

I get a lot of joy out of wearing this outfit, though I’m not quite sure why. It might be that it’s clearly dressed up – tailored jacket, tailored trousers – but not that stuffy. No tie, and not even a proper shi...

The tailoring that four TV presenters were wearing this weekend - to host the first FA Cup semi-final - were an interesting illustration of what I think men find challenging in tailoring today.  For non-English readers,...

I was surprised when I realised we hadn’t ever featured Oliver Dannefalk in our ‘How to dress like’ series, given I’ve admired his style for years, particularly since he launched Rubato with Carl Pers. I assume i...

This is Andy. A long-time reader and customer, Andy had led, shall we say, an interesting life. Currently a hydrographic surveyor, he has also been a pilot, a mountaineer, and dabbles as a model (fashion and life).  He ...

In recent weeks I’ve been playing around with this button-through cardigan from Colhay’s.  Initially I was sceptical as to whether I’d ever wear it tucked in - and afraid it was a little lightweight to wear untuck...

The search function on Instagram can be a bit useless.  No matter how many great, quality brands I engage with, most of what IG pushes at me is men in suits so tight they can barely breathe, and people doing silly stunt...

*Updated: We've added a couple of images of creators rather than models - Luke and Nicolas* By André Larnyoh Over the Christmas holidays, I was stressing about what to wear to an event where the dress code was ‘cockta...

Meet Daniel. A regular at the pop-up shop, and a man who knows more about wine glasses than you’d care to ask.  It’s fair to say that Daniel appreciates good clothes, and knows what styles he likes. But he doesn’t...

Our Indulgent Shawl Cardigan doesn’t need much introduction.  Indeed, since this new grey colour was released to the waiting list yesterday, half have already sold. Quite a list had built up. Thank you everyone for yo...

I met Mattia during our recent pop-up shop on Savile Row. A Permanent Style reader, he is also a fashion student, which gives him an interesting perspective on classic menswear.  I enjoyed talking to him, and his friend...

In recent months I’ve been wearing belts more often, after years of hardly doing so at all.  I never wore them with tailoring, preferring the clean, elegant look of an unfettered waistband with side adjustors.  And I...

Just before Christmas, I organised a Permanent Style Christmas dinner, to thank a few people that had helped and supported PS in recent years.  We were hosted by Geordie D’Anyers Willis of Berry Bros & Rudd, which was...

I’ve known Ben for a long time now. He worked round the corner from me during my journalism days, and we were both customers of visiting artisans like Elia Caliendo and Simone Abbarchi. We even did a shoot together for...