Turnbull & Asser: The Sustainability Framework
This is the first article using our Sustainability Framework, which we set out on PS a couple of months ago. Its aim was to create a definition of environmental sustainability that could be used to talk to companies we cover, about their efforts to b...
Turnbull & Asser: The Sustainability Framework
This is the first article using our Sustainability Framework, which we set out on PS a couple of months ago. Its aim was to create a definition of environmental sustainability that could be used to talk to companies we cover, about their efforts to b...
A Sustainability Framework: Stoffa and Permanent Style
Over the past year, Agyesh Madan at Stòffa and I have been talking about how to create something useful together on sustainability. Today’s article is our first step. It sets out a definition of sustainability, and then a framework of all the fa...
A Sustainability Framework: Stoffa and Permanent Style
Over the past year, Agyesh Madan at Stòffa and I have been talking about how to create something useful together on sustainability. Today’s article is our first step. It sets out a definition of sustainability, and then a framework of all the fa...
Fashion and sustainability: Interview with Alex McIntosh
As part of our continued conversation on sustainability on PS, I thought it would be interesting to talk to someone that works on the academic side of fashion and the environment. So through a friend, I got in touch with the Centre for Sustainable ...
Fashion and sustainability: Interview with Alex McIntosh
As part of our continued conversation on sustainability on PS, I thought it would be interesting to talk to someone that works on the academic side of fashion and the environment. So through a friend, I got in touch with the Centre for Sustainable ...
Fur clothing: Ethics and sustainability
We recently published an article looking in depth at the sustainability of luxury, bespoke menswear, which seemed to go down well. So here is the second part of that interview, with American writer Alden Wicker. In it we specifically focus on fur, wh...
Fur clothing: Ethics and sustainability
We recently published an article looking in depth at the sustainability of luxury, bespoke menswear, which seemed to go down well. So here is the second part of that interview, with American writer Alden Wicker. In it we specifically focus on fur, wh...
How sustainable is luxury, bespoke clothing?
Sustainability might be a hot topic at the moment, but it’s one I’ve always felt has particular relevance for the Permanent Style audience. As consumers, we care more than average about clothes. We know and we care about quality. We deliberately...
How sustainable is luxury, bespoke clothing?
Sustainability might be a hot topic at the moment, but it’s one I’ve always felt has particular relevance for the Permanent Style audience. As consumers, we care more than average about clothes. We know and we care about quality. We deliberately...
How different materials decompose - The Aigat pond
Last week I wrote about the loopwheel knitter Aigat, one of the most specialised producers of loopwheel fabric - for sweatshirts, T-shirts etc - in Japan. Something I wanted to save for a separate article was the display they had in their reception...
How different materials decompose - The Aigat pond
Last week I wrote about the loopwheel knitter Aigat, one of the most specialised producers of loopwheel fabric - for sweatshirts, T-shirts etc - in Japan. Something I wanted to save for a separate article was the display they had in their reception...
A hoarder reformed: Downsizing my wardrobe
By Tony Sylvester For the first time in a long time, I find myself in a particular clothing predicament: having spent the past few years in the same home, a move is imminent. While the change is welcome for many reasons, one of the obstacles is parin...
A hoarder reformed: Downsizing my wardrobe
By Tony Sylvester For the first time in a long time, I find myself in a particular clothing predicament: having spent the past few years in the same home, a move is imminent. While the change is welcome for many reasons, one of the obstacles is parin...
Is bespoke worth it?
A reader recently commented that, as a newcomer, he struggled to see why he would get into bespoke tailoring - given the number of negative experiences I often report. It made me realise that I rarely set out the case for bespoke (both for and agai...
Is bespoke worth it?
A reader recently commented that, as a newcomer, he struggled to see why he would get into bespoke tailoring - given the number of negative experiences I often report. It made me realise that I rarely set out the case for bespoke (both for and agai...
I hate Christmas jumpers
There are many problems with consumerism and how it affects our planet, and society. They include mass-farming of animals, and I entirely understand people who turn vegan in response. They include pollution of the oceans, and I understand those that ...
I hate Christmas jumpers
There are many problems with consumerism and how it affects our planet, and society. They include mass-farming of animals, and I entirely understand people who turn vegan in response. They include pollution of the oceans, and I understand those that ...
Which brands do we cover, and why?
Now more than ever, I think it’s important to say what we stand for at Permanent Style. And one of the ways that comes across clearest is our editorial policy: what we cover, and what we don’t. Implicitly, this defines our values. It reveals no...
Which brands do we cover, and why?
Now more than ever, I think it’s important to say what we stand for at Permanent Style. And one of the ways that comes across clearest is our editorial policy: what we cover, and what we don’t. Implicitly, this defines our values. It reveals no...
Removable fur lining - from Yves Salomon
This fur lining for my vintage field jacket - originally mentioned in January - has finally seen some active wear in recent weeks, as the temperature has dropped. It was cut, made and fixed into the jacket by fur specialists Yves Salomon, using sec...
Removable fur lining - from Yves Salomon
This fur lining for my vintage field jacket - originally mentioned in January - has finally seen some active wear in recent weeks, as the temperature has dropped. It was cut, made and fixed into the jacket by fur specialists Yves Salomon, using sec...
Vibram resoling: Rescuing my ‘grail’ Nike ACG hiking boots
By Tony Sylvester. I am sure you too have a full and eclectic ‘Saved Searches’ section on your eBay app. Mine includes everything from rare Barbour jackets to Finnish glassware; old Polo coats to Georgian jewellery. Some are comedic reminders of ...
Vibram resoling: Rescuing my ‘grail’ Nike ACG hiking boots
By Tony Sylvester. I am sure you too have a full and eclectic ‘Saved Searches’ section on your eBay app. Mine includes everything from rare Barbour jackets to Finnish glassware; old Polo coats to Georgian jewellery. Some are comedic reminders of ...
Resoling sneakers and trainers: RforPeople and end-of-life
People did different things over lockdown. Talking to Tommaso Melani, owner of Stefano Bemer shoes, it turns out he started resoling trainers. Stefano Bemer has a talented in-house team of shoemakers. They’ve made me three pairs of beautiful besp...
Resoling sneakers and trainers: RforPeople and end-of-life
People did different things over lockdown. Talking to Tommaso Melani, owner of Stefano Bemer shoes, it turns out he started resoling trainers. Stefano Bemer has a talented in-house team of shoemakers. They’ve made me three pairs of beautiful besp...
Buy fewer clothes
Part of the point of this website has always been to encourage men to buy quality clothing in long-lasting styles. The point is to be better dressed, but also to have clothes last longer and look better as they do so. To that end we make quality a ...
Buy fewer clothes
Part of the point of this website has always been to encourage men to buy quality clothing in long-lasting styles. The point is to be better dressed, but also to have clothes last longer and look better as they do so. To that end we make quality a ...
What is authenticity?
I never used to like the word ‘authentic’ as applied to menswear. Back in the years following the 2008 financial crisis, when everyone was looking backwards and terms like ‘heritage’ and ‘craft’ were popular, ‘authentic’ was often t...
What is authenticity?
I never used to like the word ‘authentic’ as applied to menswear. Back in the years following the 2008 financial crisis, when everyone was looking backwards and terms like ‘heritage’ and ‘craft’ were popular, ‘authentic’ was often t...
The English Country House Look
I like the way my tattered old baseball cap makes an overcoat look, not just look less formal, but more human. I like the varied hues of my old Oundles not just because they’re beautiful, but because they speak of use, of life. They counter any imp...
The English Country House Look
I like the way my tattered old baseball cap makes an overcoat look, not just look less formal, but more human. I like the varied hues of my old Oundles not just because they’re beautiful, but because they speak of use, of life. They counter any imp...
The state of British manufacturing: A debate at Private White
Two weeks ago, I chaired a discussion in the Private White VC shop in Mayfair around the topic of British manufacturing.It turned out to be one of the most enjoyable such talks I’ve ever done. The speakers were great, with both young and old; style...
The state of British manufacturing: A debate at Private White
Two weeks ago, I chaired a discussion in the Private White VC shop in Mayfair around the topic of British manufacturing.It turned out to be one of the most enjoyable such talks I’ve ever done. The speakers were great, with both young and old; style...
Tengri: Sustainable, luxurious yak fibre
Anyone that has been on or around Savile Row in the past year would have likely come across the force of nature that is Nancy Johnston (above), founder of Tengri, and her yak fibre. Nancy is a social worker, traveller and campaigner, who founded Te...
Tengri: Sustainable, luxurious yak fibre
Anyone that has been on or around Savile Row in the past year would have likely come across the force of nature that is Nancy Johnston (above), founder of Tengri, and her yak fibre. Nancy is a social worker, traveller and campaigner, who founded Te...
Giving to charity: No Man Walks Alone, Covid and Black Lives Matter
Charitable giving: No Man Walks Alone Runners up: The Anthology, Private White VC I was a little surprised by the cynicism of around this award. Clearly, people are seeing more brands than me using charity (at least partly) as a form of marketing....
Giving to charity: No Man Walks Alone, Covid and Black Lives Matter
Charitable giving: No Man Walks Alone Runners up: The Anthology, Private White VC I was a little surprised by the cynicism of around this award. Clearly, people are seeing more brands than me using charity (at least partly) as a form of marketing....
The Eddie Bauer ‘Skyliner’ and how to find one
With the growth of interest in outdoor clothing in recent years, there has been a predictable dive into the history of companies that produced it, of which one of the most prominent was Eddie Bauer. One reason I find this exploration interesting is...
The Eddie Bauer ‘Skyliner’ and how to find one
With the growth of interest in outdoor clothing in recent years, there has been a predictable dive into the history of companies that produced it, of which one of the most prominent was Eddie Bauer. One reason I find this exploration interesting is...
Brut Archives, Paris: Evolving vintage
Brut is an interesting French brand, and store. Since it was founded by Paul Ben Chemhoun (below) in 2012, it has evolved from a vintage shop, into a home for rescued and reworked clothing, and now its own brand. When I visited earlier this year wi...
Brut Archives, Paris: Evolving vintage
Brut is an interesting French brand, and store. Since it was founded by Paul Ben Chemhoun (below) in 2012, it has evolved from a vintage shop, into a home for rescued and reworked clothing, and now its own brand. When I visited earlier this year wi...
Vintage stores embody ‘materialism not consumerism’
During a recent trip to Manchester, I visited a lovely little vintage shop called Bionic Seven. A partner store to Levison's in London, it leans towards more modern and more sports clothing, but has quite a few little gems in amongst the racks. I d...
Vintage stores embody ‘materialism not consumerism’
During a recent trip to Manchester, I visited a lovely little vintage shop called Bionic Seven. A partner store to Levison's in London, it leans towards more modern and more sports clothing, but has quite a few little gems in amongst the racks. I d...
Marrkt sale: Finding a good home for my second-hand clothes
Few things annoy me more than waste. I know there are more important reasons to support the selling or donation of second-hand clothes: sustainability, accessibility, the environment and so on. But it's waste that irritates me. I've said before (...
Marrkt sale: Finding a good home for my second-hand clothes
Few things annoy me more than waste. I know there are more important reasons to support the selling or donation of second-hand clothes: sustainability, accessibility, the environment and so on. But it's waste that irritates me. I've said before (...
Latest feature in Spice magazine
Permanent Style has appeared once again in Spice, the top luxury magazine in India. The piece, which tells the tale of how Daniel Craig had to get his Turnbull & Asser shirts entirely remade, appears in the April issue. The full text is belowTurnbull...
Latest feature in Spice magazine
Permanent Style has appeared once again in Spice, the top luxury magazine in India. The piece, which tells the tale of how Daniel Craig had to get his Turnbull & Asser shirts entirely remade, appears in the April issue. The full text is belowTurnbull...
Interview: Pier-Luigi Loro Piana
Long-time readers will know how much of a fan I am of Loro Piana. In particular, of their marked commitment to quality compared to other designers - even if that comes with the same big-brand prices. I’ve worn their blousons, gilets and made-to-m...
Interview: Pier-Luigi Loro Piana
Long-time readers will know how much of a fan I am of Loro Piana. In particular, of their marked commitment to quality compared to other designers - even if that comes with the same big-brand prices. I’ve worn their blousons, gilets and made-to-m...