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I was more nervous than usual at this, our first Symposium in Japan. Partly I think it was because of the speakers: sitting alongside Kamoshita-san (above) is intimidating for anyone. But mostly it was cultural. I was v...

We recently published an article looking in depth at the sustainability of luxury, bespoke menswear, which seemed to go down well. So here is the second part of that interview, with American writer Alden Wicker. In it w...

Despite the inquiries readers often make during the pop-up, we have no plans to open a permanent shop. However, we have started working with a few friends around the world to make it easier to try on the various shirts ...

  Kathryn Sargent, perhaps unexpectedly, is one of the most structured and square-shouldered of the suit styles in this series. The make is most similar to Huntsman, which we featured here as a hunting jacket in their h...

Sustainability might be a hot topic at the moment, but it’s one I’ve always felt has particular relevance for the Permanent Style audience. As consumers, we care more than average about clothes. We know and we care ...

This was a very good talk. I don't mean to sound surprised - I wasn't - but it's worth stating plainly how good this podcast interview with Aleks Cvetkovic was. It was fun - we laughed and said 'exactly!' a lot. But it ...

For all readers in Japan - or who happen to be travelling there next month - you are cordially invited to our first Symposium event in the country. The talk will take place on Wednesday, May 22nd in the Quartz Gallery, ...

This talk is next week, so do RSVP if you want to come along. It will be in the same vein as the Sartoria Ciardi one we did this year, but here with Douglas, Gianluca and I talking about our different backgrounds, how w...

Long-time readers may remember The Underwear Project in 2011, which involved trying every major producer of luxury men’s underwear to see which I preferred. Zimmerli won that competition, and I’ve worn pretty much j...

I’m not from China or Hong Kong. Although I’ve visited more than a dozen times, I can’t say I know it well. It was therefore a particular pleasure to host this edition of the Symposium in Hong Kong, and hear the e...

  Best shop in the US: The Armoury Runner-up: Sid Mashburn   Some of the Permanent Style awards this year were close. The award for best US store was not: The Armoury romped home. To a certain extent, that’s...

Continuing our attempts to bring the Symposium format to more people around the world, we will be coming to Hong Kong at the end of next month - on March 26th. We plan to discuss the role of China in modern consumption ...

Personally, the best part of yesterday’s opening party was about half an hour before, when Graham of Optimo hats (below) told me how well the first two days had gone for him. ‘Really exceeded expectations’ were th...

The opening party for our pop-up shop on Savile Row is  next Wednesday, February 20th. All are welcome. Please do come along and support us and all the brands: in week 1 Optimo, Prologue and Joshua Ellis, and in week 2...

In recent years, it's been lovely to see consistent popularity of Permanent Style's independent, long-form content. Despite new media and the volume of images, re-posting of images, and algorithms that pretend to be peo...

This is a fully updated version of our post from January on the bespoke tailors in and around New York. The contributions of readers were extremely helpful, particularly those that had used tailors personally, as this i...

In the past week we have confirmed three new brands for the pop-up shop on Savile Row: Adret, Prologue and The Anthology. Hong Kong tailor and shop Prologue will be there in week 1 (February 19 to 23), while The Antholo...

  In recent years I’ve done an increasing amount of personal consultancy, meeting readers in person to answer their questions rather than just here on the website. I don’t really advertise it because I don’t h...

What's your favourite retail store in the US? Who produced the most inspiring lookbook of 2019? And who was the best-dressed on Instagram last year? These are the categories in this year's Permanent Style Awards. Plus t...

I'm very happy to say that Permanent Style Presents will be back for another opening at the end of February. The pop-up shop, now its fourth incarnation, will be on Savile Row for two weeks from February 19th. We will b...

Merry Christmas everybody. Here's hoping you're wrapped up in the warmth of family and friends. And not spending all day on Instagram. Normal service resumes on Friday. Photo: Christmassy colours, courtesy of Dunhill ba...

As Permanent Style is now 11 years old (that past year went quickly…) I thought it would be nice to consider what my favourite 11 posts from that little-more-than-a-decade. And I’d be really interested to hear what ...

There are many problems with consumerism and how it affects our planet, and society. They include mass-farming of animals, and I entirely understand people who turn vegan in response. They include pollution of the ocean...

Blackhorse Lane Ateliers (BLA) opened their first store a couple of months ago, and I’ve been meaning to write about it since. Partly because it means customers can see the full range of BLA jeans, and try them on in ...

When Eduardo de Simone and I met at his factory last year, we spent a long time talking about the advantages and disadvantages of bespoke and made-to-measure (MTM) tailoring. As a result of them, Eduardo proposed an exp...