How to wear a shawl or stole

February 12th 2024

A shawl (or stole) can be a really practical thing to wear. Simply hung round the neck, it’s a lovely layer of warmth down the front of the body and on the back of the neck. And when looped or tied, it’s also effective protection against...

How to wear a shawl or stole

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Hello, That looks nice, yes, I love the colours. I'm sure it would look good with a range of smart and casual outfits. Pleased I could help!...

Hanks and scarvesFebruary 12th 2024

Layering up for travel: Shawls, cardigans and vests

January 29th 2024

It was effing freezing in Paris two weeks ago: officially minus five, felt like minus ten. I know that’s not extreme if you live in Sweden or North Dakota, but it’s not the kind of weather you’re used to in London, I can tell you. ...

Layering up for travel: Shawls, cardigans and vests

Match in comments:
They're a very dark brown, but yes look pretty much black. Perhaps a very dark brown is nicer in that it has a little depth. Plain black can look a little cheap or plasticky...

Hanks and scarvesJanuary 29th 2024

Drake’s corduroy Mk.I Games Blazer: Review 

December 9th 2022

This is the Mk.1 Games Blazer from Drake’s in russet corduroy. To be honest, I’ve lost track of the numbers and which style each is, but the important thing is that this one's a fairly regular jacket with notched lapels - not the version...

Drake’s corduroy Mk.I Games Blazer: Review 

Match in comments:
Hey Leif, Interesting, thanks. I'm just surprised you would have that reaction, I've never heard it before. If it was a loud or boldly patterned scarf, sure, but not something in a fairly dark plain colour. My most worn ...

JacketsDecember 9th 2022

My Anderson & Sheppard cord suit: How great ...

October 5th 2022

  This Anderson & Sheppard jacket is part of a suit I had made over 10 years ago. When I wrote back in January about my ‘ favourite clothes ever ’, I named it my favourite ever piece of bespoke. It is therefore a good ca...

My Anderson & Sheppard cord suit: How great ...

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Perhaps, yes, for a slightly smarter/sharper look...

Jackets - October 5th 2022

New colours in the Arran scarf and PS watch caps

September 9th 2022

The popular PS Watch Caps and exclusive Arran scarves from Begg & Co - introduced last year - have just been restocked on the PS Shop, with two additional colours. It was a real struggle last year to get things in on time, with delays not ju...

New colours in the Arran scarf and PS watch caps

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Yes we will, but not until the Autumn...

Hanks and scarves - HatsSeptember 9th 2022

Edward Sexton overcoat: How great things age

January 26th 2022

  A reader commented recently that if you don’t feel comfortable in a piece of clothing, it’s clearly not for you and you should move on. While I agree that feeling comfortable in your clothes is important to looking good &#...

Edward Sexton overcoat: How great things age

Match in comments:
Well I thought about another picture showing you with a double breasted overcoat and jeans. After reading your comment I see that might just stretch it too far with this one though. Thanks a lot for elaborating....

January 26th 2022

Introducing: The PS Arran scarf

September 27th 2021

My favourite ever scarf is the Arran model from Begg. Over the years you will have seen me wear it with everything, from a Western hat to a baseball cap, a polo coat to a tweed jacket (examples at those links). Outside of some lightweight ones and ...

Introducing: The PS Arran scarf

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Thank you!...

Hanks and scarvesSeptember 27th 2021

The Western shirt four ways (with Begg & Co ...

June 14th 2021

One of the reasons Western and denim shirts have been so popular in recent years is their versatility. On the one hand, their conventional pale blue means they sit easily beneath all manner of jackets or suits, while adding an intentional, unexpect...

The Western shirt four ways (with Begg & Co ...

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No idea I'm afraid! Things are crazy at the moment, events almost every week!...

Shirts - StyleJune 14th 2021

Couture and bespoke, the linen trouser, and other...

July 8th 2019

Back in the day, a feature of mine in the Financial Times or similar was enough to justify a full post on Permanent Style. Today, they rarely get a mention. So I thought readers might be interested in being directed to such pieces. They are, after a...

Couture and bespoke, the linen trouser, and other...

Match in comments:
Sorry Ben, I didn't see that, it must have been edited out of that version. How annoying. If you want to hear about it, it was in Galliano's podcast 'In memory of'. Look it up. I believe the SS19 version....

July 8th 2019

A Pitti diary: The experience, the brands, the pa...

June 19th 2019

Pitti is a long trade show: four full days, when most are usually three. As a result, by Friday everyone is exhausted, with selling, talking, and late dinners. Although it does depend on why you’re there. Most people fall into one of three gro...

A Pitti diary: The experience, the brands, the pa...

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Thanks. De Bonne Facture are lovely - not always my kind of style, but they make great pieces...

Bags - Casual clothingJune 19th 2019

The PS square scarf: available again

November 23rd 2018

The small, fine cashmere scarf I designed three years ago with Begg & Co - intended to be worn on cold days tucked into knitwear - is available again. It's on the PS Shop now, in grey, navy and green. I've reproduced some of the description ...

The PS square scarf: available again

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No, sorry Daniel...

Hanks and scarvesNovember 23rd 2018

Our Spring/Summer Top 10, 2018

May 2nd 2018

Last week a friend in the industry asked me what aspect of writing Permanent Style I like the most. It is always, easily, discovering a new tailor, cloth or product that is different and inspiring. That journey from discovering something new, to see...

Our Spring/Summer Top 10, 2018

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Hey Gab, They have aged pretty well, yes, though I'd say Aspesi is generally a good Italian brand but not the best quality around. The materials in the polo were good, but there was nothing that special about the make. I...

Bags - Casual clothingMay 2nd 2018

The duffle coat

March 9th 2018

It was freezing in London last week. Temperatures below zero consistently; more snow than we’ve had in a decade. Of course, it’s nothing compared to the US east coast - or Scandinavia - but it was rather a shock. I had an odd feeling on ...

The duffle coat

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I'm six foot, so only a little bigger. I do know what you mean, it's hard to get the sizing right because it's so straight, but you do want it a little big...

CoatsMarch 9th 2018

Begg, J. Girdwood and The Rake (Chapal, Sciamat, ...

December 1st 2017

First off, I need to mention that the J.Girdwood website is finally up and active. Anyone that has been into the first or second pop-ups will have seen James (above) and his J.Girdwood range of products. They include some Permanent Style favourites...

Begg, J. Girdwood and The Rake (Chapal, Sciamat, ...

Match in comments:
Perhaps a mid or pale brown? Also stronger colours like oranges and reds, if that's your style...

Casual clothing - Hanks and scarvesDecember 1st 2017

The Pop-Up Shop is back!

November 1st 2017

I'm very excited to say that the Permanent Style Presents pop-up shop will be back this winter, opening in two weeks on November 15th. We've switched approach slightly, using a slightly smaller space but staying open much longer (5 weeks) - so hop...

The Pop-Up Shop is back!

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Yes, we have most of the remaining pieces in the pop up....

November 1st 2017

Style Guide – the partners shoot

April 24th 2017

The Style Guide has been wonderfully received so far - at the launch events in London and New York, but also online and through personal messages. Thank you all. There are a few things I realise I haven't emphasised so far. One is that we proudly d...

Style Guide – the partners shoot

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Lots of things I think. Grey and navy as shown here, plus cream or white, and black. More tonally similar colours, like dark brown, might be Ok if there's some other contrast, such as a white shirt underneath...

Hanks and scarves - KnitwearApril 24th 2017

Baudoin & Lange, Luca Faloni, Hanger Project...

March 8th 2017

Over the past 10 days I have generally prioritised writing about new brands in our Savile Row pop-up shop. But there are also new developments at makers you will be familiar with - Baudoin & Lange, Luca Faloni, Begg and the Hanger Project -...

Baudoin & Lange, Luca Faloni, Hanger Project...

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I don't hang my knits, and in general it's safest to fold them (heavier ones can lose shape if hung for long periods). I've also never really invested in hangers (see piece here). However, I would recommend Nakata hanger...

Hanks and scarves - ShirtsMarch 8th 2017

Pop-up shop: The brands and the opening party

February 9th 2017

Following last week's announcement of our pop-up shop on Savile Row - under the banner 'Permanent Style presents' - here are some details of the shop and the brands. I also include an invitation, above, to any readers to come to the opening party o...

Pop-up shop: The brands and the opening party

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Thank you Simon, see you tomorrow and have fun tonight with the launch....

February 9th 2017

482,000 and counting

February 3rd 2017

Permanent Style has never been about the numbers. It is about a highly engaged, (scarily) loyal, knowledgeable group of readers that want to dress well and understand quality clothing. But it's always nice to see that group grow. So I thought read...

482,000 and counting

Match in comments:
We have been fans from the very beginning and look forward to your announcement that Permanent Style has seen over a million page views a month!...

February 3rd 2017

The PS square scarf is back! (With new colours an...

December 7th 2016

The Permanent Style scarves that we introduced last winter are in stock again in two new colours, and available to buy from the Begg & Co site now. The two colours are grey and green - the grey is pictured above, available to buy here; and...

The PS square scarf is back! (With new colours an...

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We're not planning to restock them, sorry....

Hanks and scarvesDecember 7th 2016

A pale-grey jacket with green corduroy

November 14th 2016

This outfit was used in a piece written recently for Drake's regarding corduroy. The piece mentions some of the associations that corduroy often carries, and ways to avoid them; basically, keeping the colours dark and the fit contemporary. But you...

A pale-grey jacket with green corduroy

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Yes, it probably would, and wouldn't wear them together today - see article here on outfits I'd wear differently...

Bags - CoatsNovember 14th 2016

I work in an office

April 1st 2016

A reader commented to me recently that one of the things he likes about Permanent Style is the fact I work in an office, just like him. It hadn’t really occurred to me before, but the fact that I work in a modern, professional office every d...

I work in an office

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Ah, Pitti... this is exactly the reason why I prefer British fashion over Italian. Don't get me wrong, I can appreciate their style and creativity, but if your source of inspiration is let's say James Bond instead of Pit...

Style - SuitsApril 1st 2016

Accessories Symposium: The debate

January 21st 2016

A discussion in front of an audience cannot be long. Particularly when most of them are standing. An hour – max – minus 10 minutes or so for questions. So we had 50 minutes for the talk at our Accessories Symposium, shared out ...

Accessories Symposium: The debate

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I know I'll sound boring, but Anderson & Sheppard......

January 21st 2016

Scarf outfits: Solito, Cifonelli, Anderson &...

January 18th 2016

Several readers asked what I was wearing in the video we produced recently for Begg & Co scarves. So here they are, one by one. In the jacket shots, above: Navy cashmere jacket by Solito. Not a great level of finish, but one of the most u...

Scarf outfits: Solito, Cifonelli, Anderson &...

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The stitching can be a little loose and irregular - I've had linings come loose for example, though they were then repaired. And buttonholes etc aren't that fine...

StyleJanuary 18th 2016

Nineteen of our squares left… (and the virt...

December 28th 2015

There are just 19 of our cashmere squares left – the beautiful collaboration we started a few weeks ago with Begg & Co. The colours have sold pretty evenly, with 9 navy and 10 ‘natural’ (pictured above) remain...

Nineteen of our squares left… (and the virt...

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Lovely to hear Robert, thank you...

Shoes - StyleDecember 28th 2015