High/low dressing

December 6th 2017

The biggest potential pitfall with tailored dressing is looking fussy. Fussy is not sexy; it is not attractive. It is closely related to appearing ‘affected’ or ‘mannered’. Looking relaxed in clothing, on the other hand, is v...

High/low dressing

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A little more fussy, but not much. For me, these work best when they're more like an overshirt - a little bigger and a little longer, worn over a vest or T-shirt. It's a jacket or cardigan substitute, not a shirt one...

Hanks and scarves - HatsDecember 6th 2017

Finest Knitwear available again – in navy a...

October 25th 2017

Our Finest Knitwear, which we created earlier this year, is back in a second batch with a new colour. Alongside the navy fine-merino knitwear - in crewneck and V-neck - there is now also a dark, muted green that I picked for its versatility. Both ar...

Finest Knitwear available again – in navy a...

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Hey, Interesting question, I actually don't know. I still really like that look. It might be because I wear slightly heavier shirts these days, or because some of my tailoring has got a little tight so I don't have the r...

October 25th 2017

How to wear trainers: Part 3. Style

October 13th 2017

This post is an illustrated explanation of how I wear trainers, or sneakers. As with similar exercises on the blog, I have attempted to be as structured as possible, keeping some parameters constant in order to focus on those being discussed. So in ...

How to wear trainers: Part 3. Style

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Stan Smiths are a little round and chunky for most of the things we write about, but if you like that vibe (eg with a looser, bigger fit perhaps) then a runner along the lines of New Balance is more in these days. Person...

Denim - KnitwearOctober 13th 2017

Sartoria Melina bespoke leather jacket – Re...

October 9th 2017

My leather jacket from Sartoria Melina arrived a couple of weeks ago, and I’m relieved to say the fit is good and the product excellent. I was rather worried at the fitting we had in Naples, because the canvas toile they had created was rather...

Sartoria Melina bespoke leather jacket – Re...

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I would say green is about the same in terms of versatility. The things I got right were: longer length, roomier body (can wear a knit under), lower buttoning point, wider lapel.......

Casual clothingOctober 9th 2017

Introducing: Everyday Denim

October 4th 2017

Today I’m very proud to launch a new collaboration, produced jointly by myself, Albiate and Luca Avitabile: ‘ Everyday Denim’. We picked the name because it is a shirt a man in a modern office can wear every day: an update on the c...

Introducing: Everyday Denim

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Just to be clear Gilles, our denim is different - we only started offering it because Thomas Mason discontinued it...

October 4th 2017

How to dress for very hot weather

August 16th 2017

As mentioned on my ‘What I pack’ post, I’ve been travelling a lot in high heat recently. There was Pitti in Florence, where the temperature topped out at 37 degrees. Naples in July was very similar. And Puglia at the end of that mon...

How to dress for very hot weather

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To be honest, no probably not. While it is nice if your teenage daughters like how you dress, I wouldn't say they would be near the top of my priority list (my two eldest are also teenagers). My partner, me, and my cultu...

Jackets - ShirtsAugust 16th 2017

What I pack when I travel

July 19th 2017

As I return from two summer trips – one for a week in Florence, the other a week in Naples – it seems a fitting time to run through what I pack for trips such as these. I know readers have asked about it in the past. Of course, an...

What I pack when I travel

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I still use Rimowa when I'm checking something in, but I'm not sure I'd buy again today given the prices. I'm yet to find an alternative - everything people suggest is either worse quality or just as expensive....

Bags - Casual clothingJuly 19th 2017

Pale summer colours (in vintage linen)

July 17th 2017

This is a nice exercise in combining summery, pale colours. The challenge is being light and pale overall, while retaining enough contrast between shirt, jacket and trousers - both in colour and texture. The starting point is the jacket, made for m...

Pale summer colours (in vintage linen)

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Yes it was, and yes I think it would do. It would feel a little heavy, but otherwise be really nice...

Hats - JacketsJuly 17th 2017

Naples: A sartorial shopping guide

July 12th 2017

Naples has the biggest concentration of high-end handmade menswear in the world. Although not so much for shoes, for tailoring and shirtmaking this is the motherlode, with hundreds of tailors in the city and surrounding region, and thousands working ...

Naples: A sartorial shopping guide

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Thanks for the personal recommendation Howard....

July 12th 2017

The Friday Polos are back in stock

February 6th 2017

Our ever-popular Friday Polos are back, in the four colours of navy, brown, green and light grey. You can buy them on the shop page here. Please don't forget to include the size you want and the colour(s) in the notes section. We dropped white thi...

The Friday Polos are back in stock

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Well, obviously ours first but they're largely sold out - if you wear a Small you might be in luck. Otherwise, Luca's are nice yes, though best for casual wear, not with tailoring. For tailoring, The Armoury's are really...

February 6th 2017

Huntsman dinner: The reader outfits

January 26th 2017

As mentioned in my original post about this reader competition, our aim was to explore the different forms formalwear can take today. Men will always have a need to dress up, in order to appear appropriately for a smarter, more important and more f...

Huntsman dinner: The reader outfits

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I wore my Cleverley imitation brogues. I don't think there's anything wrong with Oliver's trousers - they are just breaking a bit more at the front as a result of how he is standing. I also wouldn't go with turn-ups, bot...

Black tieJanuary 26th 2017

Staples for a hot climate – Reader question

December 28th 2016

Dear Simon, I recently read your 2014 article, ' The staples of a good wardrobe' and was wondering how you would modify it for warmer climes like Hong Kong and Singapore? Grey flannel isn’t a great option for most of the year here, cashmere i...

Staples for a hot climate – Reader question

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I live in a tropical climate and wear a lot of wool-silk-linen. There is some variety in it with options such as the Caccioppoli 240gsm plain weave wool-silk-linen options wearing very cool indeed and also feeling light ...

StyleDecember 28th 2016

Esquire names me one of the 10 most influential o...

December 6th 2016

I have been included in a list of the Top 10 most influential men in fashion by Esquire. Which is nice. You can read the full article and a short interview here. I dislike the term 'influencer' - frankly if that's how you define yourself, there ca...

Esquire names me one of the 10 most influential o...

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Easily remedied situation … take off the socks and show bare ankles!...

StyleDecember 6th 2016

Friday Polos available again – with new bro...

October 12th 2016

*Many sizes are now sold out. For a breakdown of remaining stock, please see the shop page* With excitement and not a little relief, given how many people have been asking, I'm glad to say the Friday Polos are now back in stock. You can place your ...

Friday Polos available again – with new bro...

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Yes it can....

October 12th 2016

The corduroy suit

September 9th 2016

I have a friend who wears what he calls ‘knockabout’ suits. How exactly he knocks about in them I don’t know, but the meaning is clear: these are casual suits, that don’t belong in a formal environment like an office. Most no...

The corduroy suit

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Great, thanks, Simon....

Casual clothing - ClothSeptember 9th 2016

Chinos, loafers and a sports jacket (or sweater)

August 29th 2016

Those on the Drake’s mailing list may have seen this outfit on Friday, accompanying an article on their new trouser range. To fill in the details: the olive Drake’s chinos were worn with a white lightweight pique-cotton shirt made by Luc...

Chinos, loafers and a sports jacket (or sweater)

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They can, but it's not a normal colour for chinos and others are usually easier...

Jackets - KnitwearAugust 29th 2016

Introducing: The short-sleeved Friday Polo

July 13th 2016

* For stock availability, please check the Shop page of the website* A new iteration of our Friday Polo is available from today on the Permanent Style shop: a short-sleeved model for the summer. It is made in the same Caccioppoli piqué cotto...

Introducing: The short-sleeved Friday Polo

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Elia Caliendo - see post on cotton suits...

ShirtsJuly 13th 2016

The Friday Polo – next batch available

March 2nd 2016

*Stock is now very limited. For the current position please check the Shop page* I’m pleased to say that the next batch of our Friday Polos – handmade in Naples and designed by us here in London – is now ready. Thank y...

The Friday Polo – next batch available

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I guess quite unusual - mock necks themselves aren't that common. Could look nice though...

Shirts - ShoesMarch 2nd 2016

Which office are you? (Or, a sliding scale of for...

February 15th 2016

Dressing well is as much about propriety as it is about style, quality or personality. This is particularly true at work, where there are often prescriptions, or at least expectations, about professionalism and clothing. I have often talked over ...

Which office are you? (Or, a sliding scale of for...

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wonderful content, the article is super practical for men daily,...

Shoes - StyleFebruary 15th 2016

Double-breasted checks, and cream trousers

October 30th 2015

A couple of readers commented on the collar of my Anderson & Sheppard suit in our recent video, ‘How to look after your suit’. A&S have always cut a particularly thick collar (1.75 inches at the back for me), an...

Double-breasted checks, and cream trousers

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Thank you, most helpful...

StyleOctober 30th 2015

Wearing a jacket and jeans

October 12th 2015

If there is one question men ask more than any other, it is how to wear a jacket with jeans. Behind this usually lies a desire to dress up an outfit without appearing too up-tight. Friends in the creative or digital industries often have this prob...

Wearing a jacket and jeans

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It depends a little on the weight of cotton, which seasons it would work for. But I think it would certainly work with flannels, and maybe with linen if it was a lighter weight...

Casual clothing - JacketsOctober 12th 2015

Luca and Luigi in New York

September 4th 2015

New York will be getting its first visit from shirtmaker Luca Avitabile and tailor Luigi Solito in a couple of weeks, which I know will be welcome news for readers that have watched their pieces on PS for the past couple of years. Details are bel...

Luca and Luigi in New York

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Fused. As noted elsewhere, it's what I prefer...

September 4th 2015

Luca Avitabile replaces Satriano Cinque

October 8th 2014

Customers of Luca Avitabile – the superb Neapolitan shirtmaker introduced on this site – will already be aware that he has split from Gabriella, his partner at operating company Satriano Cinque. As per usual, any back-biting sho...

Luca Avitabile replaces Satriano Cinque

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Yes, I would certainly make those differently - straight hem, looser in the body, a little shorter. See how we made our New Friday Polo with Luca as an example...

October 8th 2014

Clothes for a wedding

August 29th 2014

The simplicity of classic wedding attire – in colour, in pattern, in tone – is a reflection of respect for the importance of the event. Business attire, once-upon-a-time, was similarly restrained; but while I can see the argume...

Clothes for a wedding

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Thanks, Simon!...

StyleAugust 29th 2014

Casual, summer, office attire

August 22nd 2014

Following a request on last week’s Finagon post – the cardigan we created with John Smedley – here are some details on the rest of the outfit, above. One reader drew attention to the shirt collar, a button-down made by Satriano Cinq...

Casual, summer, office attire

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I don't, no. It can be nice, but not with the kind of smarter tailoring I usually feature...

StyleAugust 22nd 2014