Introducing: Everyday Denim
October 4th 2017Today I’m very proud to launch a new collaboration, produced jointly by myself, Albiate and Luca Avitabile: ‘ Everyday Denim’. We picked the name because it is a shirt a man in a modern office can wear every day: an update on the c...
Introducing: Everyday Denim
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Just to be clear Gilles, our denim is different - we only started offering it because Thomas Mason discontinued it...
How to dress for very hot weather
August 16th 2017As mentioned on my ‘What I pack’ post, I’ve been travelling a lot in high heat recently. There was Pitti in Florence, where the temperature topped out at 37 degrees. Naples in July was very similar. And Puglia at the end ...
How to dress for very hot weather
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They do make a good one, nice shout...
What I pack when I travel
July 19th 2017As I return from two summer trips – one for a week in Florence, the other a week in Naples – it seems a fitting time to run through what I pack for trips such as these. I know readers have asked about it in the past. Of course, an...
What I pack when I travel
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Thank you, Simon! I prefer the curved collar on bomber jackets so I am missing this one on your design. Seems like I have to ask a tailor putting it together for me. Regards, Frederik...
Pale summer colours (in vintage linen)
July 17th 2017This is a nice exercise in combining summery, pale colours. The challenge is being light and pale overall, while retaining enough contrast between shirt, jacket and trousers - both in colour and texture. The starting point is the jacket, made for m...
Pale summer colours (in vintage linen)
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thank you, much appreciated!...
Naples: A sartorial shopping guide
July 12th 2017Naples has the biggest concentration of high-end handmade menswear in the world. Although not so much for shoes, for tailoring and shirtmaking this is the motherlode, with hundreds of tailors in the city and surrounding region, and thousands working ...
Naples: A sartorial shopping guide
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Can you do a shopping guide for Birmingham next please...
The Friday Polos are back in stock
February 6th 2017Our ever-popular Friday Polos are back, in the four colours of navy, brown, green and light grey. You can buy them on the shop page here. Please don't forget to include the size you want and the colour(s) in the notes section. We dropped white thi...
The Friday Polos are back in stock
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Well, obviously ours first but they're largely sold out - if you wear a Small you might be in luck. Otherwise, Luca's are nice yes, though best for casual wear, not with tailoring. For tailoring, The Armoury's are really...
Huntsman dinner: The reader outfits
January 26th 2017As mentioned in my original post about this reader competition, our aim was to explore the different forms formalwear can take today. Men will always have a need to dress up, in order to appear appropriately for a smarter, more important and more f...
Huntsman dinner: The reader outfits
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I wore my Cleverley imitation brogues. I don't think there's anything wrong with Oliver's trousers - they are just breaking a bit more at the front as a result of how he is standing. I also wouldn't go with turn-ups, bot...
Staples for a hot climate – Reader question
December 28th 2016Dear Simon, I recently read your 2014 article, ' The staples of a good wardrobe' and was wondering how you would modify it for warmer climes like Hong Kong and Singapore? Grey flannel isn’t a great option for most of the year here, cashmere i...
Staples for a hot climate – Reader question
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I live in a tropical climate and wear a lot of wool-silk-linen. There is some variety in it with options such as the Caccioppoli 240gsm plain weave wool-silk-linen options wearing very cool indeed and also feeling light ...
Esquire names me one of the 10 most influential o...
December 6th 2016I have been included in a list of the Top 10 most influential men in fashion by Esquire. Which is nice. You can read the full article and a short interview here. I dislike the term 'influencer' - frankly if that's how you define yourself, there ca...
Esquire names me one of the 10 most influential o...
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Easily remedied situation … take off the socks and show bare ankles!...
Friday Polos available again – with new bro...
October 12th 2016*Many sizes are now sold out. For a breakdown of remaining stock, please see the shop page* With excitement and not a little relief, given how many people have been asking, I'm glad to say the Friday Polos are now back in stock. You can place you...
Friday Polos available again – with new bro...
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Yes certainly. Probably helps if both are fairly dark and/or muted colours, but no reason they couldn't work....
The corduroy suit
September 9th 2016I have a friend who wears what he calls ‘knockabout’ suits. How exactly he knocks about in them I don’t know, but the meaning is clear: these are casual suits, that don’t belong in a formal environment like an office. Most no...
The corduroy suit
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Great, thanks, Simon....
Chinos, loafers and a sports jacket (or sweater)
August 29th 2016Those on the Drake’s mailing list may have seen this outfit on Friday, accompanying an article on their new trouser range. To fill in the details: the olive Drake’s chinos were worn with a white lightweight pique-cotton shirt made by Luc...
Chinos, loafers and a sports jacket (or sweater)
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Cheers Andrew! I can't say I have though on exactly that shade of Olive. The Anglo Italian ones are pretty close...
Introducing: The short-sleeved Friday Polo
July 13th 2016* For stock availability, please check the Shop page of the website* A new iteration of our Friday Polo is available from today on the Permanent Style shop: a short-sleeved model for the summer. It is made in the same Caccioppoli piqué cotto...
Introducing: The short-sleeved Friday Polo
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Elia Caliendo - see post on cotton suits...
The Friday Polo – next batch available
March 2nd 2016*Stock is now very limited. For the current position please check the Shop page* I’m pleased to say that the next batch of our Friday Polos – handmade in Naples and designed by us here in London – is now ready. Thank y...
The Friday Polo – next batch available
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I guess quite unusual - mock necks themselves aren't that common. Could look nice though...
Which office are you? (Or, a sliding scale of for...
February 15th 2016Dressing well is as much about propriety as it is about style, quality or personality. This is particularly true at work, where there are often prescriptions, or at least expectations, about professionalism and clothing. I have often talked over ...
Which office are you? (Or, a sliding scale of for...
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Cheers Mike. Yes I think a sport jacket would be too much - it's such an obvious thing for others to focus on as well. If you were going to do a jacket, best with something like jeans, so it's obviously more casual. I th...
Double-breasted checks, and cream trousers
October 30th 2015A couple of readers commented on the collar of my Anderson & Sheppard suit in our recent video, ‘How to look after your suit’. A&S have always cut a particularly thick collar (1.75 inches at the back for me), an...
Double-breasted checks, and cream trousers
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Thank you, most helpful...
Wearing a jacket and jeans
October 12th 2015If there is one question men ask more than any other, it is how to wear a jacket with jeans. Behind this usually lies a desire to dress up an outfit without appearing too up-tight. Friends in the creative or digital industries often have this prob...
Wearing a jacket and jeans
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I do this from time-to-time. I have found that structure only matters if it makes the jacket look quite formal, which is not universally the case. —Preferably a sport coat with texture. Pattern isn’t particularly imp...
Luca and Luigi in New York
September 4th 2015New York will be getting its first visit from shirtmaker Luca Avitabile and tailor Luigi Solito in a couple of weeks, which I know will be welcome news for readers that have watched their pieces on PS for the past couple of years. Details are bel...
Luca and Luigi in New York
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Fused. As noted elsewhere, it's what I prefer...
Luca Avitabile replaces Satriano Cinque
October 8th 2014Customers of Luca Avitabile – the superb Neapolitan shirtmaker introduced on this site – will already be aware that he has split from Gabriella, his partner at operating company Satriano Cinque. As per usual, any back-biting sho...
Luca Avitabile replaces Satriano Cinque
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Oh good, pleased we could help Peter...
Clothes for a wedding
August 29th 2014The simplicity of classic wedding attire – in colour, in pattern, in tone – is a reflection of respect for the importance of the event. Business attire, once-upon-a-time, was similarly restrained; but while I can see the argume...
Casual, summer, office attire
August 22nd 2014Following a request on last week’s Finagon post – the cardigan we created with John Smedley – here are some details on the rest of the outfit, above. One reader drew attention to the shirt collar, a button-down made by Sa...
Casual, summer, office attire
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I don't, no. It can be nice, but not with the kind of smarter tailoring I usually feature...
Summer: Tan, white and cream
June 30th 2014Summer outfits often involve white somewhere, as it’s nice to reflect the brightness of the weather – particularly if you’re in Italy and the sun is that much more consistent than it is in the UK. Combining more than one ...
Summer: Tan, white and cream
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I think cream trousers like this are fine in the evening, yes, particularly with a dark jacket on top. It would be hard to do it in England, but in somewhere where it's been full sun all day, I think it looks fine....
Cashmere, denim and fresco
June 5th 2014In response to a couple of requests from readers, here is that photograph from the Asprey workrooms in colour. Navy cashmere jacket from Solito. Dark-brown horn buttons that I bought myself from Weldon’s (Italians rarely have matte horn)....
Cashmere, denim and fresco
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Love the denim shirt and looking forward to seeing how it ages. As for interview attire, if it's in the tech industry, you could always go for the "California tuxedo" and pair a navy blue cotton blazer with tan chinos. N...
Postcards from Madrid
May 26th 2014These past few days I’ve been in Madrid, speaking at the Aristocrata club meeting and seeing a few of the tailors and shoemakers I know ( Langa, Reillo, Calvo de Mora, Norman Vilalta). I invited Elia Caliendo and Luca Avitabile of Satria...
Postcards from Madrid
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Again, the price difference is largely down to London real estate, London wages etc, rather than attention to detail. But quality is still a part of it. You should certainly expect an A&S suit to be superior in fit, and ...
Levi’s final bespoke jeans
April 11th 2014I’ve been wearing in my Levi’s bespoke jeans gradually over the past few weeks, and the raw denim is settling in well. For those unfamiliar with raw denim, it is favoured by those passionate about indigo twill for the way it mould...
Levi’s final bespoke jeans
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I do wear the white ones still, but not the others - because of fashion rather than fit, they simply feel too narrow to me now. I would say bespoke would be worth it for me, except the fact that I have now found two RTW ...
