The Online Symposium: How luxury menswear can bec...
July 17th 2020One of the things bespoke artisans have struggled with during the Covid-19 crisis is not being able to travel. Savile Row makes more than half its money in the US, and the Spring trips weren’t possible. Should they try to do remote fittings? C...
The Online Symposium: How luxury menswear can bec...
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Mostly the style...
Lockdown looks: What I really wore at home
June 19th 2020Every day, when I get dressed, there is something new I’m interested in wearing. Not necessarily new clothing, but a new outfit, a new combination of colours, perhaps a mixing of styles. And sometimes just a combination that feels new, becaus...
Lockdown looks: What I really wore at home
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It's hard sometimes to quantify precisely, because of the combination of gauge and ply - the gauge meaning it might be chunky hard but it's more loosely put together. Our shawl is a little like that....
Pop-up 6 is coming! Discover the brands
February 24th 2020Rubato The Permanent Style pop-up shop is coming back to 37 Savile Row, in the second half of March. Those following PS on Instagram stories might have seen the gradual announcements, but we have just confirmed the final two brands this week: Scott...
Pop-up 6 is coming! Discover the brands
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Navy would be my first thought, then cream knitwear. Maybe black as well?...
The style of a belted wrap coat – with Whit...
January 27th 2020Just before Christmas, I took my belted coat into Whitcomb & Shaftesbury to have it converted into a normal overcoat. As detailed on my original article, this was always a possibility. I began the experiment of a bespoke wrap coat with the...
The style of a belted wrap coat – with Whit...
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If you like the style and nothing else really works in the same way, then yes I think it's good. I'd go for wool I think. I'm not sure you'd notice much difference for 500 extra...
The polo shirt under knitwear
November 27th 2019I have a particular problem with crewneck sweaters. Although I love them, I find my relatively long neck means they don’t look good without a collar underneath. I need a shirt, rather than just a T-shirt. It’s the reason I sometimes we...
The polo shirt under knitwear
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I'm so sorry, I got mixed up between articles - I thought you were asking on today's article about the Finest Crewneck. (I see all comments come in on a feed, rather than on specific articles, and missed the article refe...
Holiday snaps 2019: No shorts in the city
August 14th 2019I just got back from our annual summer holiday: two weeks in Portugal, in a villa with my wife and children, miles away from anything. I normally write a post running through things worn on holiday, as I know readers find it interesting having diffe...
Holiday snaps 2019: No shorts in the city
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'It's possible to be overdressed in this way, too'. If such an outfit which you are wearing or for example an outfit like a shirt/polo with linen trouser and espadrilles can seem overdressed then what does the average cr...
Menswear craft in China and Hong Kong: Symposium ...
April 10th 2019I’m not from China or Hong Kong. Although I’ve visited more than a dozen times, I can’t say I know it well. It was therefore a particular pleasure to host this edition of the Symposium in Hong Kong, and hear the experiences, views ...
Menswear craft in China and Hong Kong: Symposium ...
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Nice point. I have a shirt made by them so will plan to do that...
The Armoury tailoring: Ring Jacket, Orazio, Liverano
April 8th 2019Given how much readers have liked the posts recently looking at Armoury trousers, and then the Bryceland’s range, I thought a post going through the Armoury’s tailoring would be interesting. If anything this is more needed than the trous...
The Armoury tailoring: Ring Jacket, Orazio, Liverano
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To be honest Darius, if you're going through that kind of change, I would hold off on buying anything that's a real investment. Sorry, I know it's not what you want to hear but it is much more sensible...
Best US shop 2019: The Armoury (or, how to break ...
February 27th 2019Best shop in the US: The Armoury Runner-up: Sid Mashburn Some of the Permanent Style awards this year were close. The award for best US store was not: The Armoury romped home. To a certain extent, that’s not surprising. It stocks all the thing...
Best US shop 2019: The Armoury (or, how to break ...
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Thanks Dennis. So aside from the quality, do you mean someone is not being honest? Sorry I didn’t quite understand...
How to wear a horsehide jacket: Armoury x Real Mc...
January 11th 2019I’ve never had a horsehide jacket before. I did have an old, vintage one rom RRL a few years ago, but it was so old and soft that it felt nothing like this, like new horsehide. To be honest, I’d been rather put off by the styling of hors...
How to wear a horsehide jacket: Armoury x Real Mc...
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Motorcycle jackets, especially the Schott Perfecto are designed to be a functional, one-specific product designed in a way that they only fit properly when in the riding position. I guess that's why they often look a lit...
The Armoury trousers: Osaku, Pommella, Ring Jacke...
November 28th 2018Several readers commented on the post highlighting pieces from No Man Walks Alone that articles on other shops would be helpful, if objective and analytical. If there’s any area that needs this most, it’s trousers. Once men find a model...
The Armoury trousers: Osaku, Pommella, Ring Jacke...
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I live in korea i want to do osaku hayato bespoke but he does not take new customer right now i am thinking ambrosi trunk show at armoury but i prefer straight fit but you know ambrosi is quite tapered...
The appeal of workwear, and my favourite pieces
November 12th 2018Although tailoring is my primary passion, I’ve always worn clothing that these days would be grouped under the term ‘workwear’ on the weekend. Good denim, obviously, but also sweatshirts, waxed boots and canvas trousers. Some of th...
The appeal of workwear, and my favourite pieces
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Good question. I had originally taken your intended meaning to be one of practice in style, but now I read it as tailoring or design expertise. If it is the latter, then, yes, question answered....
Our Autumn/Winter Top 10, 2018
October 10th 2018A reader commented on the last instalment of this list that it shaped his whole season’s shopping. No pressure then. Many of the ranges will feature in other coverage later in the year – particularly the ones I’ve already bought...
Our Autumn/Winter Top 10, 2018
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Yes good point, I think that was more a case of how I came to feel about the PWVC cut over time, rather than changing my tastes. But yes shetlands I definitely wear less. Apart from those two I wear Colhay's, Bryceland's...
Hong Kong: A sartorial shopping guide
May 14th 2018Hong Kong has long been a centre for international commerce, driven by its location as a port and later by its strategic importance to the British Empire. When it was handed back to China in 1997, the city retained its vibrancy and international fl...
Hong Kong: A sartorial shopping guide
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I have been, but not for a few years Shem so I can't really comment I'm afraid...
Wearing warm and cold colours
April 4th 2018Taka from Liverano. Lots of colour and pattern, but overall quite cold Being able to judge the relative formality of an outfit is a key component of dressing well in modern, variable working environments. Many things contribute to this formality: Mo...
Wearing warm and cold colours
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Hi Simon, I'm a first-time commenter but a longtime reader, and Permanent Style is easily my favorite menswear resource and a big influence in my style journey, so thank you for that! I do have some constructive criticis...
The Armoury at the pop-up: College cardigan, R...
November 30th 2017The Armoury really inspired me (as it did many others) when it started out in Hong Kong, and I still get particularly excited about having them in the pop-up shop. I was in there yesterday, looking through everything with Dick (Carroll, pictured bot...
The Armoury at the pop-up: College cardigan, R...
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Nice, thanks Pat!...
Pommella bespoke trousers – Review
November 3rd 2017Lino Pommella recently became the latest entrant into a group of travelling, Neapolitan trouser makers - a path forged, of course, by Salvatore Ambrosi. The other notable one is Cerrato, whom we have covered elsewhere but who only currently travels ...
Pommella bespoke trousers – Review
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Thanks Simon. Understood!...
The Pop-Up Shop is back!
November 1st 2017I'm very excited to say that the Permanent Style Presents pop-up shop will be back this winter, opening in two weeks on November 15th. We've switched approach slightly, using a slightly smaller space but staying open much longer (5 weeks) - so hop...
The Pop-Up Shop is back!
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Yes, we have most of the remaining pieces in the pop up....
How to wear trainers: Part 3. Style
October 13th 2017This post is an illustrated explanation of how I wear trainers, or sneakers. As with similar exercises on the blog, I have attempted to be as structured as possible, keeping some parameters constant in order to focus on those being discussed. So in ...
How to wear trainers: Part 3. Style
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Stan Smiths are a little round and chunky for most of the things we write about, but if you like that vibe (eg with a looser, bigger fit perhaps) then a runner along the lines of New Balance is more in these days. Person...
Sage green and tobacco brown – earthy summer
August 11th 2017Finding new colour combinations I like makes me disproportionately happy. I know this doesn’t apply to every menswear enthusiast, but for me the interrelationship of colours is one of the most enjoyable and creative aspects of dress. Particular...
Sage green and tobacco brown – earthy summer
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I don't, sorry Daniel...
Ambrosi ready-to-wear trousers
April 28th 2017Last year, while in Japan at Bryceland's, Salvatore Ambrosi offered me two pairs of his new ready-to-wear trousers to try. Regular readers will remember that the bespoke trousers I had from Ambrosi the previous year suffered from consistency issues....
Ambrosi ready-to-wear trousers
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Yes it should be able to be corrected by letting out the hips a little, but it’s hard to give concrete advice remotely...
US book launch – at The Armoury, New York
April 9th 2017It would be lovely to see as many Permanent Style readers as can make this, our US book launch. The event will be at The Armoury, 168 Duane Street, 6pm-8pm on April 20th. Please RSVP to [email protected] if you'd like to come. I don't get over to...
US book launch – at The Armoury, New York
It would be lovely to see as many Permanent Style readers as can make this, our US book launch. The event will be at The Armoury, 168 Duane Street, 6pm-8pm on April 20th. Please RSVP to [email protected] if you'd like...
The Armoury: Do you know about the trousers?
March 1st 2017For many reasons - personal, business, product, sheer beauty of execution - I’ve long been a fan of The Armoury. They were therefore one brand I was particularly excited to get into our Savile Row pop-up shop. However, the things I wanted to f...
The Armoury: Do you know about the trousers?
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Yes, should be fine. No worries - any relevant post is good. Basically, it's nice to post questions somewhere wear another reader might have the same question in their mind...
Pop-up shop: The brands and the opening party
February 9th 2017Following last week's announcement of our pop-up shop on Savile Row - under the banner 'Permanent Style presents' - here are some details of the shop and the brands. I also include an invitation, above, to any readers to come to the opening party o...
Pop-up shop: The brands and the opening party
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Thank you Simon, see you tomorrow and have fun tonight with the launch....
Mark Cho of The Armoury on independent retail
January 20th 2017Following on from Wednesday's post on the Symposium discussion, here are Mark Cho's specific responses to some of the questions. Mark wrote the below in preparation for the talk (bless him) and he makes some interesting points that never got to be a...
Mark Cho of The Armoury on independent retail
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Hey Shem. There are a lot of different shops, and lots of different owners. Some were founded or bought by rich guys, and as a result they don't mind if the shop doesn't make a lot of money. But it can't lose a lot of mo...

























