The guide to summer trouser cloths
The key functional aspect of trouser cloth is the body that enables it to drape well and hold its shape. It should throw a nice, clean line down the leg, hold its crease, and recover from wrinkling when hung at the end of the day. Unfortunately, th...
The guide to summer trouser cloths
The key functional aspect of trouser cloth is the body that enables it to drape well and hold its shape. It should throw a nice, clean line down the leg, hold its crease, and recover from wrinkling when hung at the end of the day. Unfortunately, th...
The guide to overcoating cloths
When selecting a cloth for an overcoat, what should you look for? This might seem like a pretty easy question: you want warmth. That’s what an overcoat is for. But how much warmth, and where it comes from, are not straightforward. As with anyt...
The guide to overcoating cloths
When selecting a cloth for an overcoat, what should you look for? This might seem like a pretty easy question: you want warmth. That’s what an overcoat is for. But how much warmth, and where it comes from, are not straightforward. As with anyt...
A guide to linen bunches
This is the second in our series presenting all the cloth bunches currently available for bespoke, summarising what they contain and picking out our favourites. The summaries should help determine which bunches readers need to see, or request. And ...
A guide to linen bunches
This is the second in our series presenting all the cloth bunches currently available for bespoke, summarising what they contain and picking out our favourites. The summaries should help determine which bunches readers need to see, or request. And ...
The Guide to Trouser Cloths
This is the latest in our Guide to Cloth series - setting out the basics for what makes a good trouser, and the material options. The Guide has more in-depth articles on summer trousers, flannel, and other cloth basics. Available in the menu under 'G...
The Guide to Trouser Cloths
This is the latest in our Guide to Cloth series - setting out the basics for what makes a good trouser, and the material options. The Guide has more in-depth articles on summer trousers, flannel, and other cloth basics. Available in the menu under 'G...
The guide to shirt collars - and what suits you
With the slow disappearance of the tie from the male wardrobe, the shirt collar has become increasingly important. It now bears almost sole responsibility for framing and flattering the face. However, guides to shirt collars - such as this one -...
The guide to shirt collars - and what suits you
With the slow disappearance of the tie from the male wardrobe, the shirt collar has become increasingly important. It now bears almost sole responsibility for framing and flattering the face. However, guides to shirt collars - such as this one -...
The guide to summer jacket cloths
In some ways, summer trousers are more challenging than jackets in terms of cloth, and therefore more interesting. Trousers present the challenge of having something cool, but with enough body or crispness to hang straight. Jackets are less res...
The guide to summer jacket cloths
In some ways, summer trousers are more challenging than jackets in terms of cloth, and therefore more interesting. Trousers present the challenge of having something cool, but with enough body or crispness to hang straight. Jackets are less res...
How to buy 'The Style Guide'
Our new book, The Style Guide is available to buy online through Permanent Style and in 3X specialist menswear stores around the world. Copies will be arriving in the stores listed below on Thursday this week. Please do visit and pick up a copy if...
How to buy 'The Style Guide'
Our new book, The Style Guide is available to buy online through Permanent Style and in 3X specialist menswear stores around the world. Copies will be arriving in the stores listed below on Thursday this week. Please do visit and pick up a copy if...
The guide to business shirt fabrics
[This is part of a series that aims to produce a comprehensive guide to shirt fabrics, from the simplest points to the most technical. So far we have introduced the basics of selecting shirt fabric, and gone into depth on weaves and d...
The guide to business shirt fabrics
[This is part of a series that aims to produce a comprehensive guide to shirt fabrics, from the simplest points to the most technical. So far we have introduced the basics of selecting shirt fabric, and gone into depth on weaves and d...
The guide to summer shirt fabrics
The aim of a shirt bought for summer might seem easy: to stay cool. But there are several variations here, and crossovers with styles and other functionality. This, then, is our substantive yet focused guide to buying a shirt fabric for the warme...
The guide to summer shirt fabrics
The aim of a shirt bought for summer might seem easy: to stay cool. But there are several variations here, and crossovers with styles and other functionality. This, then, is our substantive yet focused guide to buying a shirt fabric for the warme...
Name that stripe! A guide to shirt stripe patterns
With men wearing fewer ties with their jackets these days, shirts carry more of the burden in creating style and interest. Of course, there is another way to look at it, which is that we have more freedom. Suddenly those bold patterns that were ...
Name that stripe! A guide to shirt stripe patterns
With men wearing fewer ties with their jackets these days, shirts carry more of the burden in creating style and interest. Of course, there is another way to look at it, which is that we have more freedom. Suddenly those bold patterns that were ...
The guide to jacketings
What makes a cloth suitable for a jacket, but not for a suit?This is a question I know many readers struggle with, particularly as offices become more casual. Without the safety of a dark suit and dark shoes, what should a man wear? Why doesn’t the...
The guide to jacketings
What makes a cloth suitable for a jacket, but not for a suit?This is a question I know many readers struggle with, particularly as offices become more casual. Without the safety of a dark suit and dark shoes, what should a man wear? Why doesn’t the...
The guide to cloth: Weaves and designs
The next in our series on Cloth is a guide to weaves and to designs. As with the A-Z this is meant as a reference tool, which we will link to as we publish more detailed pieces about trousers, jackets or overcoats.When we describe the benefits of gab...
The guide to cloth: Weaves and designs
The next in our series on Cloth is a guide to weaves and to designs. As with the A-Z this is meant as a reference tool, which we will link to as we publish more detailed pieces about trousers, jackets or overcoats.When we describe the benefits of gab...
'The Style Guide' to launch at Fenwick of Bond Street
On Thursday April 6th, we will be launching our latest book at Fenwick's department store in London - and all are welcome. The book, put together over the past six months, is called 'Permanent Style presents: The Style Guide'. It is constructed ...
'The Style Guide' to launch at Fenwick of Bond Street
On Thursday April 6th, we will be launching our latest book at Fenwick's department store in London - and all are welcome. The book, put together over the past six months, is called 'Permanent Style presents: The Style Guide'. It is constructed ...
Introducing: The Sartorial Travel Guide
UPDATE: The readers' special edition of this book sold out on its first day. It is now only available from the shops listed at the bottom of this page. The standard edition is available in bookshops and will be on the PS Shop in the future too. Ove...
Introducing: The Sartorial Travel Guide
UPDATE: The readers' special edition of this book sold out on its first day. It is now only available from the shops listed at the bottom of this page. The standard edition is available in bookshops and will be on the PS Shop in the future too. Ove...
The Wedding Style Guide: It’s not about you
One of the lovely things about the questions and comments we get on Permanent Style is the trends they highlight. In the past two weeks there have been dozens of questions on old posts about wedding attire. So I know everyone is thinking about what ...
The Wedding Style Guide: It’s not about you
One of the lovely things about the questions and comments we get on Permanent Style is the trends they highlight. In the past two weeks there have been dozens of questions on old posts about wedding attire. So I know everyone is thinking about what ...
The guide to denim and chambray shirtings
A denim or chambray shirt can be great with tailoring. Perhaps more than anything else, they have the ability to subvert its corporate, even dandy associations. They reliably give the appearance of being both casual and practical. The two terms, h...
The guide to denim and chambray shirtings
A denim or chambray shirt can be great with tailoring. Perhaps more than anything else, they have the ability to subvert its corporate, even dandy associations. They reliably give the appearance of being both casual and practical. The two terms, h...
The guide to winter shirt fabrics
I’m a relatively new convert to winter shirts. Although I’ve had brushed cottons in the past (such as my grey made by Simone Abbarchi, above) it’s only this season that I’ve started wearing heavier flannels and cords. Perhaps it’s b...
The guide to winter shirt fabrics
I’m a relatively new convert to winter shirts. Although I’ve had brushed cottons in the past (such as my grey made by Simone Abbarchi, above) it’s only this season that I’ve started wearing heavier flannels and cords. Perhaps it’s b...
The guide to jacket pockets
As ever in the lovely, international, interactive community that is Permanent Style, this article was spurred by a reader. He asked about the appropriate configuration of jacket pockets on a suit he was ordering, and I realised we hadn’t covered...
The guide to jacket pockets
As ever in the lovely, international, interactive community that is Permanent Style, this article was spurred by a reader. He asked about the appropriate configuration of jacket pockets on a suit he was ordering, and I realised we hadn’t covered...
The guide to morning dress: Part one, style
Morning dress is an area I’ve always found fascinating, but never have occasion to wear myself. I do want to have some guidance on Permanent Style, however - so when Aleks Cvetkovic told me he was having morning dress made for the first time, I as...
The guide to morning dress: Part one, style
Morning dress is an area I’ve always found fascinating, but never have occasion to wear myself. I do want to have some guidance on Permanent Style, however - so when Aleks Cvetkovic told me he was having morning dress made for the first time, I as...
The Guide to Performance Shirtings
Performance fabrics are very in. Every retailer seems to be offering travel shirts that resist wrinkling, staining or soaking. Fans of classic clothing are usually sceptical about such fabrics. This is largely because they can seem like a short...
The Guide to Performance Shirtings
Performance fabrics are very in. Every retailer seems to be offering travel shirts that resist wrinkling, staining or soaking. Fans of classic clothing are usually sceptical about such fabrics. This is largely because they can seem like a short...
The guide to cloth for black tie (or tuxedo)
The cloth that you select for a tuxedo (or black tie) probably won’t get as much thought as the design, the shirt or indeed your bow tie. The options are fairly limited, and all those other things will have a greater impact. But for those that w...
The guide to cloth for black tie (or tuxedo)
The cloth that you select for a tuxedo (or black tie) probably won’t get as much thought as the design, the shirt or indeed your bow tie. The options are fairly limited, and all those other things will have a greater impact. But for those that w...
The guide to knitwear fibre: Wool, cashmere and cotton
One sweater says lambswool, the other says merino. What does that mean? What’s the difference? This cashmere sweater costs £30; this other one costs £300. Can they really be made of the same thing? In our first chapter of this series - The Gu...
The guide to knitwear fibre: Wool, cashmere and cotton
One sweater says lambswool, the other says merino. What does that mean? What’s the difference? This cashmere sweater costs £30; this other one costs £300. Can they really be made of the same thing? In our first chapter of this series - The Gu...
A Guide to Shawl-Collar Cardigans
By Manish Puri. Unless you’re a complete newcomer to classic menswear (welcome, take a seat wherever you like) you're unlikely to need me preaching to you about the elegance of a shawl-collar cardigan. You’re already a member of the choir and sou...
A Guide to Shawl-Collar Cardigans
By Manish Puri. Unless you’re a complete newcomer to classic menswear (welcome, take a seat wherever you like) you're unlikely to need me preaching to you about the elegance of a shawl-collar cardigan. You’re already a member of the choir and sou...
A Guide to Mohair
There are two main reasons people use mohair for tailoring today. One is for eveningwear, when they want something with a little more sharpness and lustre; the other, less common, is as an alternative to high-twist wools in the summer. And there...
A Guide to Mohair
There are two main reasons people use mohair for tailoring today. One is for eveningwear, when they want something with a little more sharpness and lustre; the other, less common, is as an alternative to high-twist wools in the summer. And there...
Belt capsule guide: The basics
There’s been a lot more interest in belts with smarter clothing in recent years - something I highlighted and explained my reasoning for in this article. But we’ve never done a ‘wardrobe building’ piece on them, or set out my general advice...
Belt capsule guide: The basics
There’s been a lot more interest in belts with smarter clothing in recent years - something I highlighted and explained my reasoning for in this article. But we’ve never done a ‘wardrobe building’ piece on them, or set out my general advice...